Senior Director of User Acquisition and Growth (Remote)

Responsibilities

• Define a holistic user acquisition growth strategy encompassing paid and organic efforts
• Own marketing investment efficiency and drive resource allocation based on LTV:CAC
• Lead and mentor a multi-disciplinary team across various acquisition channels
• Influence product-led growth features with Product and Engineering teams
• Utilize the family community as a growth asset through user-generated content
• Translate acquisition insights to inform the product roadmap
• Champion A/B testing across acquisition channels and product surfaces

Qualifications

• 10+ years of growth experience in consumer subscription
• 4+ years in senior leadership with Director-level oversight
• Mastery in both paid and organic acquisition strategies
• Proven track record of scaling channels or brands
• Expert proficiency in data analytics and BI tools
• Ability to thrive in a resource-constrained startup environment

Benefits

• Equity participation
• Unlimited paid time off (PTO)
• Comprehensive health coverage
• Vision and dental insurance
• Paid parental leave for caregivers
• 401k matching program

Pay

$160,000 – $200,000 annually

Schedule

Remote - US based candidates only, no visa sponsorship available