Senior Director, Head of Marketing - Data Licensing and AI Services

Responsibilities

• Design and scale the global marketing strategy for the AI Data Licensing unit
• Develop a demand generation engine that boosts the enterprise sales pipeline
• Analyze market trends to create actionable growth strategies
• Lead targeted marketing campaigns for customer acquisition and retention
• Establish a data-driven culture with robust KPIs for campaign optimization
• Align the AI division's objectives with the central brand resources
• Position the company as a leader in ethical AI through thought leadership and B2B content production

Qualifications

• 7-12 years of B2B marketing experience focusing on content, technology, data, AI, or digital media solutions
• Proven track record in lead generation and nurturing customer relationships
• Strong analytical skills with proficiency in marketing analytics tools
• Exceptional communication and cross-functional collaboration abilities
• Solid understanding of market dynamics and customer insights relevant to content solutions
• Bachelor's degree in Marketing, Business, or related field; advanced degree preferred

Benefits

• Direct impact on the company's success and the evolution of the AI business
• Support from executive leadership in planning career development
• Flexible work environment with options for remote and in-office working
• Generous and competitive benefits package including health and wellness options