Senior Director, Digital Marketing

Remote – US based candidates only, no visa sponsorship available.

About the role

This role will drive search and content-led growth initiatives that improve visibility, acquisition, and measurable demand. You will collaborate with analytics, product, creative, and commercial teams to turn market insights into scalable campaigns, testing strategies, and performance improvements. The position offers the opportunity to directly influence customer engagement, conversion performance, and revenue growth within a technology-driven environment.

Responsibilities

• Own and evolve digital marketing strategy across key channels
• Lead a cross-functional team focused on web growth, paid media, and lifecycle marketing
• Manage and optimize a significant paid media budget with a performance focus
• Collaborate with Marketing Operations to foster a data-driven marketing engine
• Serve as a strategic partner to executive stakeholders, translating performance data
• Proactively report on digital channel performance and forecast outcomes
• Establish a culture of experimentation to improve marketing performance

Qualifications

• 12+ years of digital marketing experience in B2B SaaS or subscription software
• 5+ years of managing multi-disciplinary digital marketing teams
• Expertise in paid media strategy with management of substantial monthly budgets
• Proven track record in web and organic growth strategies, including SEO
• Experience leading lifecycle and email marketing programs with measurable results
• Ability to translate digital performance data into executive insights
• Strong experimentation mindset and ability to scale successful strategies

Pay

$192,400 – $200,000 annually

Benefits

• Comprehensive health and wellness insurance for employees and dependents
• Access to mental health support services including coaching and therapy
• 401(k) plan with a company match to enhance retirement savings
• Flexible paid time off with additional company-wide recharge days
• Up to 16 weeks of paid parental leave for new parents
• Annual lifestyle stipend to promote physical and mental well-being
• Offer for home office setup support and monthly internet stipend
• Paid volunteering time and charitable donation matching
• Access to financial wellness support and additional perks like commuter benefits