Senior Director, Digital & Growth Marketing
Ladders · San Francisco, CA · 1 wk ago
On-siteSales$210k–$288k/yrFull-time
Responsibilities
- Lead and manage the internal paid media and web experience teams
- Oversee global paid media investments to maximize enterprise ROI
- Drive corporate website strategy and optimize user experience for conversions
- Collaborate with engineering for web architecture support and tracking accuracy
- Advance SEO, AEO, and GEO strategies for improved organic discovery
- Partner with marketing and sales on targeted digital campaigns for key accounts
- Analyze marketing performance and provide insights to executive leadership
Qualifications
- 12-15+ years of progressive marketing leadership in software, technology, or cloud services industries
- Proven track record of building and managing high-performing global teams
- Demonstrated success running global Account-Based Marketing (ABM) campaigns
- Strong technical knowledge of SEO and understanding of AI-driven discovery strategies
- Familiarity with MarTech tools like Salesforce, Marketo, and LinkedIn Campaign Manager
- Exceptional communication skills and ability to generate innovative digital concepts
- Bachelor's degree in Marketing, Business Administration, or related field
Benefits
- Comprehensive medical, dental, and vision insurance
- Family planning and mental health support through an Employee Assistance Program
- Flexible vacation policy along with up to 18 days of paid sick leave
- 401(k) plan with company match
- Employee Stock Purchase Program available
- 12 paid local holidays and 12 paid wellness days annually