Senior Director - Communications
About the role
The Freeman Company is a global leader in events, dedicated to redefining live experiences for a new era. Leveraging a 99-year legacy in event management and cutting-edge technology, The Freeman Company drives meaningful moments that resonate with audiences worldwide.
Responsibilities
Develop and lead a comprehensive enterprise internal communications strategy aligned with TFC’s business objectives, priorities, and values.
Create and manage the enterprise-wide communications calendar, ensuring all-employee programs are planned, coordinated, and executed with consistency and quality.
Partner closely with the SVP of Communications to translate strategic direction into programs, content, and measurable outcomes.
Lead the development and execution of enterprise-wide internal events, including Town Halls and Exchanges, fostering transparency and connection across geographies and levels.
Own enterprise HR program communications, including benefits enrollment, the annual employee survey, performance cycle communications, and other workforce-wide initiatives.
Lead enterprise safety culture communications as a named program, supporting TFC’s internal safety narrative and ensuring consistent, timely communications on safety priorities.
Requirements
Bachelor's Degree from an accredited 4 year college or university with a concentration in Communications, Journalism, PR, Marketing, or related field is required.
15–20 years of progressive experience in internal communications, employee engagement, or corporate communications, including senior leadership experience.
Exceptional written and verbal communication skills, with a strong editorial sensibility.
Demonstrated ability to lead enterprise-wide internal communications programs at scale, including personally owning town halls, all-employee programs, and large-scale internal events end-to-end.
Demonstrated ability to lead communications during major organizational change (e.g., transformation, M&A, crisis, leadership transitions).
Deep understanding of how internal communications influences culture, performance, and trust.
Strong business acumen with the ability to translate complex strategies into clear, actionable messaging.
Collaborative working style with a demonstrated ability to partner across a matrixed communications function — working closely with brand and functional communications partners to activate enterprise programs consistently.
Innovative storyteller with fluency across content formats (editorial, digital, video, live events, etc.).
Proven track record of building and leading high-performing communications teams.
Experience managing agencies, contractors, and internal partners across functions and geographies.
Adept at navigating ambiguity, complexity, and cross-functional collaboration.
Strong project management skills with ability to meet multiple deadlines in fast-paced environments.
Experience with internal communications platforms such as SharePoint, Microsoft Viva Engage, Poppulo, or equivalent digital workplace tools.
Demonstrated ability to establish feedback mechanisms — pulse surveys, focus groups, channel analytics — to ensure communications are responsive and continuously improving.
Proven track record of fostering an inclusive communication culture.
Qualifications
Bachelor's Degree from an accredited 4 year college or university with a concentration in Communications, Journalism, PR, Marketing, or related field is required.
15–20 years of progressive experience in internal communications, employee engagement, or corporate communications, including senior leadership experience.
Exceptional written and verbal communication skills, with a strong editorial sensibility.
Demonstrated ability to lead enterprise-wide internal communications programs at scale, including personally owning town halls, all-employee programs, and large-scale internal events end-to-end.
Demonstrated ability to lead communications during major organizational change (e.g., transformation, M&A, crisis, leadership transitions).
Deep understanding of how internal communications influences culture, performance, and trust.
Strong business acumen with the ability to translate complex strategies into clear, actionable messaging.
Collaborative working style with a demonstrated ability to partner across a matrixed communications function — working closely with brand and functional communications partners to activate enterprise programs consistently.
Innovative storyteller with fluency across content formats (editorial, digital, video, live events, etc.).
Proven track record of building and leading high-performing communications teams.
Experience managing agencies, contractors, and internal partners across functions and geographies.
Adept at navigating ambiguity, complexity, and cross-functional collaboration.
Strong project management skills with ability to meet multiple deadlines in fast-paced environments.
Experience with internal communications platforms such as SharePoint, Microsoft Viva Engage, Poppulo, or equivalent digital workplace tools.
Demonstrated ability to establish feedback mechanisms — pulse surveys, focus groups, channel analytics — to ensure communications are responsive and continuously improving.
Proven track record of fostering an inclusive communication culture.
Skills
Exceptional written and verbal communication skills.
Strong editorial sensibility.
Ability to lead enterprise-wide internal communications programs at scale.
Ability to lead communications during major organizational change.
Deep understanding of how internal communications influences culture, performance, and trust.
Strong business acumen.
Collaborative working style.
Innovative storytelling.
Proven track record of building and leading high-performing communications teams.
Experience with internal communications platforms.
Ability to establish feedback mechanisms.
Fostering an inclusive communication culture.
Benefits
Medical, Dental, Vision Insurance
Tuition Reimbursement
Paid Parental Leave
Life, Accident and Disability
Retail with Company Match
Paid Time Off
Pay
Competitive salary commensurate with experience.
Schedule
Hybrid schedule generally requiring work in-office and/or show-site 2-3 days per week. Based out of North Dallas, TX.