Senior Director, Client Media Solutions

Job Summary

The Senior Director, Client Experience Media Strategy & Planning is a senior strategic leader responsible for developing and elevating audience-first media strategies across a portfolio of healthcare clients. This individual serves as a trusted advisor to clients and internal stakeholders, guiding integrated planning, investment strategy, measurement frameworks, and omnichannel media recommendations that drive meaningful business outcomes.

Key Responsibilities

• Lead media strategy and integrated planning across a portfolio of healthcare clients, ensuring plans align with business objectives and audience needs.
• Serve as the senior strategic lead for media planning engagements, guiding annual planning, launch strategies, investment allocation, and measurement frameworks.
• Translate complex market dynamics, audience insights, competitive intelligence, and performance data into actionable strategic recommendations.
• Drive audience-first omnichannel planning approaches that connect HCP, patient, caregiver, and consumer engagement opportunities.
• Champion innovation and identify emerging media opportunities, technologies, and measurement solutions that create competitive advantage for clients.
• Manage and mentor junior team members, providing oversight, feedback, and workload direction.
• Navigate complex stakeholder environments with professionalism, sound judgment, and strong collaboration skills.
• Build long-term client relationships through strategic consultation, proactive problem solving, and consistent delivery excellence.
• Partner with account leadership to identify growth opportunities across existing client relationships.
• Establish planning standards, best practices, and quality control processes across assigned client teams.
• Guide budget allocation, channel strategy, audience prioritization, and KPI development to maximize business impact.
• Partner with Analytics teams to develop measurement frameworks that connect media performance to business outcomes.
• Foster a test-and-learn culture focused on continuous optimization and media effectiveness.
• Lead, mentor, and develop Directors, Associate Directors, and Managers across the planning organization.
• Provide strategic oversight and planning guidance across multiple client teams.
• Support talent development, succession planning, and media capability growth.
• Contribute to agency thought leadership, training initiatives, and planning best practices.
• Support new business efforts through strategic media leadership, pitch participation, and development of differentiated media approaches.
• Contribute to Real Chemistry's media vision by advancing planning methodologies, audience strategies, and measurement capabilities.

Qualifications

• 10+ years of media strategy, planning, and investment experience, with significant healthcare, pharmaceutical, biotech, or highly regulated industry experience preferred.
• 5+ years of progressive leadership experience managing teams and developing talent.
• Deep expertise in omnichannel media strategy, audience planning, and integrated communications planning.
• Strong understanding of healthcare media ecosystems across HCP, patient, caregiver, and consumer audiences.
• Demonstrated ability to develop and lead complex, multi-channel media strategies tied to measurable business outcomes.
• Experience building measurement frameworks and translating performance insights into strategic recommendations.
• Proven success in influencing senior stakeholders and presenting to executive-level clients.
• Strong understanding of audience segmentation, media research, attribution, marketing effectiveness, and emerging media technologies.
• Ability to navigate ambiguity, influence cross-functional teams, and drive alignment within complex matrixed organizations.
• Experience contributing to agency growth initiatives, thought leadership, and new business efforts preferred.

Benefits

Real Chemistry offers a comprehensive benefit program and perks, tailored to your region. This includes offices in key markets with free snacks, generous holiday and paid time off, options for private medical, dental, and vision plans, and support in saving for the future. Other perks include mental wellness coaching and support, and access to more than 13,000 online classes with LinkedIn Learning. Learn more about our great benefits and perks and search specific offerings in your region at: www.realchemistrybenefits.com.

Company Culture

We believe we are best together and are committed to excellence for both our clients and colleagues. Our culture is rooted in our people—we believe we are best together and are committed to excellence for both our clients and colleagues. Whether you're a seasoned professional or just starting your career, if you share our passion for healthcare and connection, we invite you to explore our opportunities.

Equal Opportunity Employer

Real Chemistry is an Equal Opportunity employer. We continually strive to build and sustain an inclusive and equitable work environment where our employees feel empowered to leverage all they bring from their personal lived experience and professional expertise, to make our team the best in the industry. We encourage motivated and qualified applicants to apply without regard to race, color, religion, sex (including pregnancy), sexual orientation, gender identity/expression, ethnic or national origin, age, physical or mental disability, genetic information, marital information, or any other characteristic protected by federal, state, or local employment discrimination laws where Real Chemistry operates.