DirectJobHub
Jobs · Marketing · Ohio

Senior Digital Marketing Technology Specialist

Mammotome · Cincinnati, OH · 4 days ago
On-siteMarketing$75k–$90k/yrFull-time

About the role

At Mammotome, one of Danaher's 15+ operating companies, our work saves lives and we are united by a shared commitment to innovate for tangible impact. You will thrive in a culture of belonging where your unique viewpoint matters. As the Senior Digital Marketing Technology Specialist, you will manage and optimize the marketing technology ecosystem supporting digital marketing, lead generation, customer engagement, and data-driven decision-making. This role oversees marketing automation, CRM, website technologies, analytics, digital advertising, and privacy management platforms to ensure seamless execution and measurable business impact.

This position reports to the Senior Manager, Creative Services & Global Brand and is part of the Creative Services division within the greater Marketing team located in Cincinnati, Ohio.

Responsibilities

  • Manage the architecture and roadmap of the end-to-end MarTech ecosystem, including Salesforce, marketing automation, headless CMS, and analytics platforms.
  • Design and optimize scalable demand generation infrastructure, ensuring effective system integration, data quality, lead-routing accuracy, attribution integrity, and end-to-end funnel visibility.
  • Implement segmentation, lead scoring, and personalization frameworks to support targeted nurturing campaigns, customer retention, and revenue growth.
  • Serve as the technical lead for marketing technology initiatives, including hands-on solution development and oversight of implementation partners, developers, and platform administrators.
  • Support website security, tracking, analytics, digital governance, Google Tag Manager, Google Ads, and privacy management processes.

Requirements

  • Bachelor's degree in Marketing, Information Systems, Computer Science, or a related field, or, in lieu of a degree, 5 to 8+ years of experience in marketing technology, digital marketing operations, CRM administration, analytics, and website technologies.
  • Experience with CRM and marketing automation platforms, including Salesforce, Marketo, or comparable enterprise solutions.
  • Skills in JavaScript, HTML, CSS, APIs, and headless CMS platforms, with the ability to build, customize, and troubleshoot solutions while providing technical oversight to development resources.
  • Advanced proficiency in GA4, Google Tag Manager, Google Ads, conversion tracking, attribution modeling, performance analytics, data governance, and consent management platforms.

Qualifications (Preferred)

  • Adobe Experience Manager or other headless CMS platforms.
  • Consent management platforms such as OneTrust, Ketch, or similar solutions.
  • Subject-matter expertise in privacy regulations such as GDPR, CCPA, CAN-SPAM Act, and ADA.

Benefits

Mammotome, a Danaher operating company, offers a broad array of comprehensive, competitive benefit programs including paid time off, medical/dental/vision insurance, and 401(k) to eligible employees. Learn more about Danaher benefits.

Pay

The annual salary range for this role is $75,000 to $90,000. This range may be modified in the future. This job is also eligible for bonus/incentive pay.

Similar jobs