Senior Digital Marketing Manager

The Senior Digital Marketing Manager position is based in the United States and offers the opportunity to lead and scale a digital marketing engine within a fast-growing technology environment. Key responsibilities include owning and optimizing the digital demand generation strategy across various channels such as paid search, SEO, AI-driven search, email marketing, and website performance. Duties also involve developing technical and content SEO strategies, managing paid media programs, leading lifecycle and email marketing initiatives, driving website optimization efforts, partnering with content teams, building attribution frameworks, creating executive-level reports, managing marketing agencies, contractors, and vendors, and continuously identifying opportunities to improve marketing processes.

Requirements

• 5+ years of experience in digital marketing, preferably within a B2B SaaS or technology-focused environment.
• Strong hands-on experience managing paid search, SEO, and digital acquisition channels, including working with external agencies and vendors.
• Demonstrated expertise in AI search optimization, including AI visibility strategies, LLM citation tracking, answer-engine optimization, or related emerging technologies.
• Ability to independently build marketing reports, dashboards, and attribution frameworks using tools such as HubSpot and Salesforce.
• Experience using AI tools such as ChatGPT, Claude, or similar platforms to create workflows, automate processes, support analysis, and improve marketing operations.
• Strong analytical mindset with the ability to interpret performance data and turn insights into actionable strategies.
• Experience presenting executive-level reporting and communicating marketing performance in a clear business context.
• Proven ability to manage agencies, contractors, and content contributors while maintaining quality standards.
• Strong editorial judgment and understanding of content strategy and optimization principles.
• Comfortable working in an early-stage, fast-paced environment with evolving priorities and limited resources.
• Self-directed, adaptable, and focused on measurable results.

Benefits

• Competitive estimated salary range of $120,000 - $160,000 USD.
• Equity participation opportunities.
• Fully remote work environment.
• Comprehensive insurance and employee benefits.
• Unlimited paid time off.
• Monthly wellness credit of $150.
• Opportunity to make a measurable impact within a rapidly growing technology company.
• Closer collaboration with experienced leaders and cross-functional teams.
• Continuous learning opportunities and exposure to emerging marketing technologies.
• Opportunity to help shape marketing strategy, systems, and growth initiatives from the ground up.