Senior Digital Designer

About the role

We're looking for a hands-on Senior Digital Designer to bring CPI's brand to life across the experiences and materials our customers, prospects, employees, and leaders interact with every day. This is a maker role. You'll personally design work across campaigns, digital experiences, video, presentations, and sales materials while helping CPI build a more modern, distinctive, and scalable creative approach. You'll work across everything from paid ads and social creative to website experiences and executive presentations, with the judgment to understand when something needs to be fast and functional and when it needs exceptional craft. AI will be a core part of how you work. CPI is building AI into our brand and creative workflows, including brand skills, design capabilities, ideation, iteration, and production. We're looking for a designer who is excited to combine strong design fundamentals and human judgment with an evolving set of AI creative tools to explore more ideas, move faster, and produce better creative.

Responsibilities

• Design Across The Customer Experience: Personally design campaign assets across paid media, organic social, email, landing pages, and other digital channels
• Create website creative and partner with Digital and Marketing teams to improve how CPI's brand and story come to life online
• Design customer- and Sales-facing materials, including presentations, one-pagers, event materials, and other priority assets
• Create high-impact executive presentations and visual storytelling for CPI leadership, including presentations for the Board and other critical audiences
• Build an AI-Enabled Creative Practice: Use Claude as a core creative and production tool, including CPI's brand skills and design capabilities, to develop concepts, explore directions, create and refine assets, and accelerate production
• Build reusable workflows, skills, templates, and creative approaches that make high-quality design faster and more consistent across Marketing
• Experiment with emerging AI capabilities across design, image generation, video, motion, presentation development, and other creative applications
• Apply strong human judgment to AI-generated work, ensuring everything CPI puts into market is intentional, accurate, distinctive, and on brand
• Create Video, Motion & Multimedia: Personally create and edit video, motion, animation, and multimedia content for campaigns, social channels, digital experiences, presentations, and other marketing needs
• Actively explore and apply emerging AI tools for video, motion, image generation, and multimedia production, identifying where new capabilities can improve the