Jobs · Marketing · Texas

Senior Digital Content Writer

Rose International · Dallas, TX · Yesterday
MarketingFull-time

About the role

The Senior Digital Content Writer develops compelling digital content that helps B2B and B2C audiences understand products, evaluate offers, and take action across web and app experiences. The ideal candidate has produced content for ecommerce journeys, promotional campaigns, landing pages, banners, product experiences, and more. While this role's primary focus is writing and editing, it also requires a strategic mindset to help shape content decisions.

Responsibilities

  • Collaborate with product, marketing, brand, and legal teams while also working closely with studio leads, producers, designers, and writers.
  • Grow and leverage a deep understanding of Client brand principles and guidelines, ensuring consistent voice and messaging across projects.
  • Think outside the box to innovate customer experiences that drive understanding, engagement, and conversion.
  • Apply editorial standards, SEO principles, and accessibility requirements while balancing business objectives, legal requirements, technical constraints, and customer needs.
  • Protect content quality and brand integrity while incorporating stakeholder feedback.
  • Ensure every deliverable supports the site strategy and desired customer experience.
  • Identify opportunities for both process improvement and content application (e.g., messaging frameworks, content approach, experience recommendations).

Requirements

  • Must have a Bachelor’s degree in English, marketing, advertising, communications, or a similar field.
  • Must have 3+ years’ experience copywriting (web, ecommerce, and consumer-facing experiences preferred).
  • Advanced writing and editing skills with the ability to simplify technical or jargon-heavy copy without losing accuracy or meaning.
  • Understands customer-centered writing, information hierarchy, and the relationship between content, design, and interaction.
  • Experienced presenter capable of explaining rationale behind content decisions.
  • Working knowledge of SEO, accessibility, UX writing, and content optimization.
  • Solutions-oriented thinker who can anticipate risks, needs, and opportunities.
  • Affinity for process and able to prioritize and manage multiple projects concurrently.
  • Comfortable working on both creative and production tasks.
  • Experience with Chicago Manual of Style and workflow management tools such as Workfront.

Qualifications

Must have a Bachelor’s degree in English, marketing, advertising, communications, or a similar field. Must have 3+ years’ experience copywriting (web, ecommerce, and consumer-facing experiences preferred). Advanced writing and editing skills with the ability to simplify technical or jargon-heavy copy without losing accuracy or meaning. Understands customer-centered writing, information hierarchy, and the relationship between content, design, and interaction. Experienced presenter capable of explaining rationale behind content decisions. Working knowledge of SEO, accessibility, UX writing, and content optimization. Solutions-oriented thinker who can anticipate risks, needs, and opportunities. Affinity for process and able to prioritize and manage multiple projects concurrently. Comfortable working on both creative and production tasks. Experience with Chicago Manual of Style and workflow management tools such as Workfront.

Skills

  • Copy Writing
  • Editing
  • Marketing Experience

Benefits

For information and details on employment benefits offered with this position, please visit here. Should you have any questions/concerns, please contact our HR Department via our secure website.

Pay

Min Hourly Rate($): 60.00
Max Hourly Rate($): 70.00

Schedule

Standard business hours

Benefits

For information and details on employment benefits offered with this position, please visit here. Should you have any questions/concerns, please contact our HR Department via our secure website.

Contact

If you need assistance in completing this application, or during any phase of the application, interview, hiring, or employment process, whether due to a disability or otherwise, please contact our HR Department.

Equal Opportunity Employer

Rose International is an Equal Opportunity Employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, age, sex, sexual orientation, gender (expression or identity), national origin, arrest and conviction records, disability, veteran status or any other characteristic protected by law.

California Pay Equity

For information and details on pay equity laws in California, please visit the State of California Department of Industrial Relations' website here.

U.S. Department of Homeland Security, U.S. Citizenship and Immigration Services, Employment Verification Program (E-Verify)

(Posting required by OCGA 13/10-91).

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