Senior Developer Relations Manager, Creator Platform

Responsibilities

• Define and execute the overall Developer Relations strategy for the Rockstar Creator Platform.
• Define, stand up, and manage formal Developer Relations programs, including community engagement and outreach initiatives.
• Identify opportunities to strengthen creator engagement and grow the creator ecosystem, attracting new developers and creators to the Creator Platform.
• Build and maintain relationships with ecosystem creators and server owners, serving as a trusted point of contact and advocate.
• Collaborate with Product, Engineering, and Developer Advocacy teams to ensure community feedback is systematically captured and actioned.
• Monitor and report on community sentiment, ecosystem health, and key developer relations metrics to leadership.
• Coordinate with the Community Management team to ensure alignment on messaging and community strategy.

Requirements

• 8+ years of professional experience in developer relations, creator success, partner management, or a related field within the technology or video game industries.
• Experience standing up or maturing developer-/creator-facing programs with identifiable and actionable outcomes.
• Strong understanding of creator platforms, UGC products, developer tools, marketplaces, digital economies, or live-service game products.
• Strong problem-solving skills, with the ability to navigate complex stakeholder relationships and find practical solutions.
• Proven leadership and people management skills, with the ability to coach, motivate, and develop team members.
• Ability to translate community insights into actionable insights and recommendations.
• Comfort managing relationships with technical and non-technical stakeholders.
• Strong organizational skills, with experience establishing processes and workflows for distributed or cross-functional teams.

Pluses

• Deep familiarity with the FiveM/RedM ecosystem or similar modding and UGC communities.
• Experience working within a creator platform or two-sided marketplace.
• Experience scaling developer relations or evangelism from an early stage to a more structured program.
• Familiarity with UGC ecosystems, game modding, and the broader creator ecosystem.
• Experience managing or moderating large online communities.