Senior Demand Generation Manager

For our client, we are seeking a Senior Demand Generation Manager to join the team of a leader in the Information Technology space. This role will own integrated demand generation efforts that connect strategy to execution across paid media, events, and marketing operations. You will partner closely with sales and internal stakeholders to build qualified pipeline, improve campaign performance, and deliver measurable growth. The position also requires strong systems thinking across marketing automation, CRM integration, attribution, and reporting. Location: Remote - US based candidates only, no visa sponsorship available Compensation: $140,000 – $165,000 annually Responsibilities Translate go-to-market strategies into integrated demand generation campaigns Own the end-to-end process of paid media, including building and optimizing campaigns Drive and manage an event calendar focused on maximizing ROI from trade shows and webinars Define and defend quarterly qualified-pipeline targets alongside sales leadership Architect marketing automation systems, focusing on lead scoring and campaign synchronization with Salesforce Build and report on key marketing performance metrics, including attribution and cost-per-lead Collaborate with internal teams and external partners to execute multiple campaigns simultaneously Qualifications 5-7 years of hands-on experience in demand generation, specifically in B2B SaaS environments Proficiency with HubSpot, including its architecture, workflows, and lifecycle stages Direct execution experience in paid media, especially Google Ads and LinkedIn Campaign Manager Strong knowledge of Salesforce, including navigating its objects and reports Demonstrable experience in executing successful event strategies and managing multiple stakeholders Excellent communication skills for effective stakeholder and vendor management Benefits Eligibility for equity and health, dental, and vision insurance plans Remote-first working environment with flexible time-off policies 401k savings plan with employer contributions Parental leave and wellness benefits offered Stipend provided for work-from-home expenses Our client is an equal opportunity employer. We encourage you to apply even if you don’t meet every qualification—your background could be exactly what this team needs.