Senior Data Business Analyst

CircusTrix dba Sky Zone Senior Data Business Analyst Full-TimeHybrid in Dallas, TX, or Remote in O&O States Department: Strategy & Integration Reports to: Director, AnalyticsTravel: <10%FLSA: Exempt____________________ ABOUT US:CircusTrix is the leading indoor active entertainment company in the U.S., operating and franchising over 270 parks with more than 500,000 members and 60+ attractions. We create fun, high-energy experiences for all ages while hosting thousands of memorable birthdays, team events, and school parties each year. Recognized by Franchise Times and Entrepreneur, our success is driven by a culture of curiosity, creativity, and growth. At Sky Zone, we empower builders, problem-solvers, and lifelong learners to explore bold ideas, challenge assumptions, and make a meaningful impact—creating a place where imagination thrives and people are inspired to grow. JOB SUMMARY:We’re looking for a Senior Data Business Analyst who can turn ambiguous business questions into clear, trusted reporting. You’ll own our Power BI reporting environment end to end — from semantic model design to stakeholder delivery — and partner directly with senior and executive leaders to build the analytics that drive decisions across the business. This is a hands-on role for someone who loves solving messy data problems and communicating what the numbers actually mean. RESPONSIBILITIES:Design, build, and maintain Power BI reports and semantic models, including DAX measures, calculated columns, and interactive data visualizationsWrite and maintain Snowflake SQL for reporting pipelines, data quality checks, and ad hoc analysis requestsDevelop performance analytics around KPIs and other metrics to support key business initiativesPartner directly with business stakeholders — including senior and executive-level requestors — to gather requirements and translate ambiguous business questions into clear technical specifications and solutionsOwn the day-to-day intake, triage, and execution of Power BI reporting service desk requests, including prioritization and stakeholder communication on status and timelinesTroubleshoot data quality issues and discrepancies across reporting platforms, working cross-functionally to resolve root causesMaintain and improve documentation for reporting logic, data definitions, and BI assetsCoordinate with internal IT and data teams to maintain and improve reporting integrityQUALIFICATIONSHigh School Diploma required. Bachelor’s degree in a quantitative field (e.g., business, finance, economics, computer science, statistics) or equivalent practical experience, preferred.Exceptional hands-on experience with Power BI, including advanced DAX (measures, calculated columns, semantic model design)Experience building financial performance analytics and deriving insights that drive value creation for the businessWillingness to take on problems without knowing the answer up front — grit and determination to work through ambiguity and find a solutionAbility to manage stakeholder expectations and competing timelines effectivelyExperience with Snowflake specifically (strongly preferred; candidates with strong SQL but no Snowflake experience will still be considered)Exposure to AI platforms or tools (e.g., AI-assisted analytics, LLM-based tools)Familiarity with retail, entertainment, franchise, or multi-location operations businessesAdvanced SQL skills (CTEs, joins, aggregations, troubleshooting) and familiarity with star schemas, fact/dimension tables, and semantic model designStrong business acumen and the ability to work directly with non-technical stakeholders, gather requirements, and translate them into technical solutionsStrong Excel skills (data connections, data manipulation, pivot tables, formulas)Solid written and verbal communication skills, with comfort presenting to senior and executive stakeholdersAdvanced SQL skills (CTEs, joins, aggregations, troubleshooting) and familiarity with star schemas, fact/dimension tables, and semantic model designStrong business acumen and the ability to work directly with non-technical stakeholders, gather requirements, and translate them into technical solutionsStrong Excel skills (data connections, data manipulation, pivot tables, formulas)Solid written and verbal communication skills, with comfort presenting to senior and executive stakeholdersPHYSICAL REQUIREMENTSThis position requires the ability to remain stationary for extended periods while working on a computer and communicating via phone and Teams with or without reasonable accommodation.____________________ Compensation range is $110,000-120,000 + bonus opportunity, based on qualifications, experience, and performance. Full-time employees at CircusTrix enjoy a competitive benefits package including medical, dental, and vision coverage along with a 401k plan with company matching. Eligibility for 401k is based on age and tenure requirements.