Senior Creative Strategist

About the role

Kikoff is a high growth consumer fintech startup offering credit-building solutions that are affordable, accessible, and educational. Our core product, the Kikoff Credit Account, has helped over 1 million customers build better credit. Kikoff has been featured by Nerdwallet, Forbes, Buzzfeed, Business Insider, CNBC, and others; and our app has a 4.9 rating amongst thousands of reviews. But Kikoff is more than just a credit builder: we are a long-term financial partner for our customers, and we have an exciting product roadmap of solutions to help our customers reach their financial goals.

Responsibilities

• Lead the ideation, scripting, and creative development of high-performing creatives across digital and paid channels.
• Translate growth goals and audience insights into compelling creative strategies and test plans.
• Monitor creative performance, analyze results, and iterate quickly based on learnings to surface insights and optimize creative direction.
• Drive testing and experimentation, moving fast to uncover insights and scale what works.
• Build AI-native and human-led workflows for content creation leveraging tools for ideation, scripting, video generation, and editing.
• Partner closely with production and post-production teams to bring concepts to life, ensuring creative excellence and efficiency across both AI-assisted and traditional productions.
• Collaborate cross-functionally with Growth, Brand, and Product Marketing to align creative testing with business objectives.
• Stay ahead of industry and platform trends, acting as a thought leader in AI-driven creativity, emerging formats, and performance storytelling.

Requirements

• 6–9 years of experience in creative strategy, advertising, social media or content marketing. Ideally both agency and in-house experience
• Strong creative writing skills and a passion for storytelling, the creative process, and solving puzzles.
• Proven track record of concepting, writing, and producing ads that convert.
• Fluent in AI tools for creative production (e.g., VEO 3, Sora 2, Higgsfield, Midjourney, etc.).
• Deep understanding of social and performance marketing channels, from TikTok and YouTube to Meta and CTV.
• Creative and analytical in equal measure—you can identify what works and why, then scale it.
• Comfortable leading brainstorms, managing timelines, and collaborating across creative and growth functions.
• Obsessed with culture, trends, and storytelling that connects with real people.

Qualifications

• Experience with direct response creative, user acquisition campaigns, or B2C brands.
• Familiarity with editing software (Premiere, CapCut, Final Cut Pro or similar).
• Strong presentation skills and ability to sell creative ideas internally.

Skills

• Strong creative writing and storytelling skills.
• Experience with AI tools for creative production.
• Understanding of social and performance marketing channels.
• Ability to lead brainstorming sessions and manage timelines.
• Experience with editing software.
• Strong presentation and communication skills.

Benefits

• Flexible work schedule (Hybrid 3 days in office)
• Competitive compensation range: $127,000 - $184,000 USD
• Comprehensive benefits package

Pay

• $127,000 - $184,000 USD

Schedule

• Hybrid 3 days in office

Equal Employment Opportunity Statement

Kikoff Inc. is an equal opportunity employer. We are committed to complying with all federal, state, and local laws providing equal employment opportunities and considers qualified applicants without regard to race, color, religion, creed, gender, national origin, age, disability, veteran status, marital status, pregnancy, sex, gender expression or identity, sexual orientation, citizenship, or any other legally protected class.