Senior Creative Project Manager

Key Responsibilities

• High-Volume Digital Asset Production
• Omnichannel Execution: Oversee the end-to-end production of high-volume digital static and video assets, including social media content, display ads, and rich media.
• Quality Assurance: Define and enforce strict technical quality standards and brand compliance for all content outputs.
• Technical Stewardship: Translate creative concepts into actionable technical specifications for designers, motion artists, and editors.

Client Stakeholder Engagement & Management

• Strategic Partnership: Serve as the primary production point of contact for global marketing teams and regional PMMs, providing regular updates on project status and risk mitigation.
• Expectation Management: Confidently present production strategies and timelines to senior stakeholders, managing complex feedback cycles across multiple time zones.
• Resource Alignment: Partner with internal leads to ensure team utilization is optimized and project pipelines are prioritized based on business impact.

Localization & Version Management

• Global Scaling: Manage the simultaneous launch of assets across 20+ markets and 20+ languages, ensuring cultural relevance and linguistic accuracy.
• Workflow Systems: Oversee the "copy trix" process and technical adaptation of assets, managing thousands of versions with meticulous attention to detail.
• Asset Governance: Maintain the Digital Asset Management (DAM) system, ensuring all localized versions are correctly tagged, organized, and easily accessible.

AI & Automation Integration

• Efficiency Innovation: Identify and implement state-of-the-art AI tools (e.g., Adobe Firefly, Midjourney, Stable Diffusion) to accelerate the creative production cycle.
• Process Automation: Collaborate with Creative Technologists to automate repetitive tasks like resizing, localization, and dynamic content generation using scripting and APIs.
• Performance Iteration: Leverage data-driven insights to iterate on AI-generated creative, focusing on high-performing elements like hooks and calls-to-action.