Senior Creative, Brand Designer

About the role

We are seeking ambitious leaders, innovators, and creators to join our talented team. This role involves defining how our brands look and feel across the Vail Resorts portfolio, focusing on visual direction and brand design for Brand Centers of Excellence.

Responsibilities

• Lead visual direction and brand design for Brand Centers of Excellence.
• Define and evolve visual design systems and look-and-feel frameworks that scale across channels.
• Concept and execute original, on strategy creative across digital, email, paid media, OOH, social, video, experiential, and physical environments.
• Develop and lead visual concepts that anchor campaigns, experiences, and brand moments from idea through execution.
• Translate briefs and business objectives into clear visual and conceptual direction.
• Create mood boards, comps, and visual narratives that clearly articulate creative intent.
• Help shape both long-term and seasonal brand design in partnership with creative leadership.
• Work in close partnership with a Copywriter and Associate Creative Director to lead ideas from concept through execution, collaborating with designers, producers, account teams, and external partners along the way.
• Lead art direction for photo and video shoots, including pre-production, on-set direction, and post-production guidance.
• Present work with confidence, clarity, and a strong strategic point of view.
• Use visual storytelling to align partners and stakeholders around creative direction.
• Provide guidance to freelance designers and art directors to ensure consistency, quality, and brand standards.
• Stay culturally curious and visually fluent, bringing inspiration from art, design, media, culture, and technology into the work.
• Contribute to a high bar, collaborative creative culture.
• Find inspiration in the mountains.

Qualifications

• Strong conceptual thinking and the ability to lead ideas visually, not just execute them.
• Mastery of art direction, design, typography, and visual storytelling across channels.
• A clear understanding of holistic, multi-channel marketing and integrated brand ecosystems.
• The ability to bridge strategy and execution with confidence and clarity.
• A strong visual judgment and cultural fluency around relevance, tone, and audience context.
• Comfort guiding creative conversations and presenting work to partners and stakeholders.
• The ability to manage multiple projects, feedback, and timelines in a fast-moving environment.
• A collaborative mindset with a strong point of view on creative quality.
• The ability to serve as a visual authority and thought partner within the creative team.
• Experience leading creative direction across multiple touchpoints, from campaign concepts to production execution.