Senior Copywriter

VML, part of WPP, is a leading creative company that combines brand experience, customer experience, and commerce, creating connected brands to drive growth. VML is celebrated for its innovative and human-first, award-winning work for blue chip client partners including AstraZeneca, Colgate-Palmolive, Dell, Ford, Microsoft, Nestlé, The Coca-Cola Company, and Wendy's. The agency is recognized by the Forrester Wave™ Reports as a Leader in Marketing Creative and Content Service Providers, Commerce Services, Global Digital Experience Services, Global Marketing Services, and most recently, Marketing Measurement & Optimization. In addition, VML’s specialist health network, VML Health, is one of the world’s largest and most awarded health agencies. VML’s global network is powered by 26,000 talented people across 55+ markets, with principal offices in Kansas City, New York, Detroit, London, São Paulo, Shanghai, Singapore, and Sydney.

About the role

• Develop original, innovative concepts and copy in both Spanish and English for integrated campaigns, including TV, digital, social, print, experiential, and more.
• Collaborate with art directors, designers, and other creatives to bring ideas to life.
• Ensure all work is on-brand, on-strategy, and culturally relevant for both Spanish- and English-speaking audiences.
• Present creative concepts to internal teams and clients with clarity and confidence.
• Adapt and transcreate copy while maintaining tone, nuance, and cultural authenticity.
• Stay up-to-date with advertising trends, cultural insights, and emerging platforms.
• Mentor junior copywriters and contribute to a collaborative, inspiring creative environment.

Qualifications

• Fluency in both Spanish and English (written and spoken) with exceptional grammar, style, and tone in both languages.
• Minimum 5 years of experience in advertising or a closely related creative field.
• Strong conceptual and storytelling skills with a portfolio that demonstrates big ideas and excellent craft.
• Experience working across multiple media platforms and formats.
• Ability to work under tight deadlines without sacrificing quality.
• Passion for advertising, creativity, and pushing boundaries.
• Strong presentation and communication skills.

What we offer

• A hybrid work schedule with teams in the office an average of four days a week.
• An inclusive and collaborative environment where everyone feels they belong and has the same opportunities to progress in their careers.
• WPP (VML) is an equal opportunity employer and considers applicants for all positions without discrimination or regard to characteristics.

Equal Opportunity Employer

We are committed to fostering a culture of respect in which everyone feels they belong and has the same opportunities to progress in their careers. VML is a WPP agency (NYSE: WPP).