Senior Copywriter

About the Role

MRM is part of the Omnicom Precision Marketing activation practice, integrating CRM platform expertise, journey management, and first-party data capabilities with creative excellence and performance capabilities. This role is for a Senior/Copywriter who will provide inspiration and leadership for the entire Creative Department, acting as a trusted consultant on all matters of language within the agency.

The first job of a copywriter is to have ideas, to see the world in a new way, and to share that unique vision with consumers in a way that they immediately understand. This role requires the ability to devise original, strategically sound, and persuasive copy aligned with client-approved direction, often working collaboratively with art resources.

MRM is a modern relationship marketing agency dedicated to building enduring brand relationships. Its specialized capabilities drive relationship lifetime value and span CRM, Customer Experience, and Commerce with data and martech at the core. MRM operates in a borderless, integrated way to enable greater collaboration, creativity, and speed to market. For more information, visit www.mrm.com.

Responsibilities

• Attend briefing sessions and discuss brand, selling strategy, and the purpose of the brief with brand/project management teams.
• Review incoming job starts, creative briefs, and other project initiation materials to ensure the team has the right information and sufficient time to deliver the best creative solution.
• Challenge preconceptions and propose alternative approaches or solutions where necessary to achieve objectives identified in the brief.
• Work with an Art Director, Creative Director (or alone, if necessary) to create appropriate concepts.
• Prepare full copy upon approval of the concept by the account team and client.
• Take responsibility for initial spell-checking and amendments to own copy based on client feedback.
• Provide writing support and expertise across a wide variety of media.
• Write up creative concepts for presentation to clients and internal teams.
• Foster a team environment that facilitates the development of strategic and conceptual thinking, mutual respect, and teamwork.
• Maintain open lines of communication with all team members.
• Understand the roles and responsibilities of other agency teams (Strategic Planning, Digital, Account Management) and manage their involvement appropriately.
• Ensure professional presentation of concepts.
• Maintain effective communication with all relevant internal and external contacts.
• Stay abreast of competitor creative work and market developments relevant to client accounts.
• Demonstrate a thorough understanding of the client’s business and their competitors.
• Solicit the right information upfront to deliver a better product the first time.
• Provide pertinent information to team members on a timely basis.
• Manage own time and output in line with deadlines and budgetary requirements.
• Collaborate with other agency departments to identify potential award-winning campaigns.
• Submit a daily timesheet detailing work execution.
• Develop and cultivate relationships with internal team members, vendors, and clients.
• Demonstrate a proven ability to ‘sell’ creative concepts to clients and agency staff.
• Think and act strategically as a valuable contributor to the client team.

Requirements

• 5-7+ years of experience within digital marketing or a comparable industry.
• A portfolio is required to demonstrate creative skills.
• Demonstrated judgment and imagination for creating advertisements.
• Experience with online content (websites, email, OLA, etc.).
• Experience with print pieces is a plus.
• Experience in emerging platforms (mobile, tablets, etc.) is a plus.
• Motivated, self-starter with an action-oriented and can-do attitude.
• Capable of juggling multiple projects, sticking to deadlines, and ensuring high-quality, error-free output.

About MRM

MRM is a modern relationship marketing agency dedicated to building enduring brand relationships. Its specialized capabilities drive relationship lifetime value and span CRM, Customer Experience, and Commerce with data and martech at the core. MRM operates in a borderless, integrated way to enable greater collaboration, creativity, and true speed to market.

Schedule

Omnicom’s policy requires employees to work in the office for a minimum of three days a week, unless additional in-office days are directed by their agency or manager. The objective is to increase this requirement over time, with many agencies already requiring five days of in-office attendance.