Senior Coordinator, Global Marketing, Nike - PVH

About the role

The Senior Coordinator, Global Marketing, Nike will play a critical role in supporting the Global Marketing Director for Nike Underwear, helping to create and bring seasonal strategies, product stories, and campaigns to life across global markets.

Responsibilities

• Global Marketing Support the Global Marketing Director in the creation and execution of seasonal marketing plans, calendars, and deliverables
• Clock in timelines, materials, and approvals across global teams and cross-functional partners at PVH and Nike
• Prepare presentations, recaps, briefs, and internal documents Product Marketing and Packaging
• Product Marketing and Packaging Support development of new products including insights, product positioning and naming
• Aid in the development and execution of global product packaging, ensuring consistency with brand standards and seasonal storytelling
• Coordinate packaging copy, approvals, and timelines in partnership with Product, Legal, and Creative teams
• Photoshoot & Content Support Support all global photoshoot needs, including pre-production planning, on-set coordination, and post-production follow-up
• Aid with shot lists, sample preparation, styling coordination, and asset tracking
• Help manage final asset delivery and organization for global and regional use
• Sample Management Own end-to-end sample management for global marketing needs, including product tracking, organization, and distribution
• Manage samples for photoshoots, athlete and influencer seeding and wholesale needs
• Partner closely with Product and Development teams to ensure timely availability of correct samples
• Athlete & Influencer Product Seeding Support athlete and influencer product seeding initiatives in partnership with Sports Marketing
• Aid in product selection, fulfillment, and tracking for global seeding programs
• Assist with recaps and performance tracking where applicable
• Wholesale & Sales Support Support wholesale marketing initiatives with key global and regional partners
• Aid in the creation of sell-in and sell-through tools, including decks, line sheets, and visual merchandising materials
• Partner with the Sales team to ensure marketing assets and product stories support commercial objectives

Qualifications

• Bachelor’s degree in Marketing, Communications, Business, or a related field
• 4–6 years of experience in marketing coordination or marketing operations, preferably within apparel, footwear, or consumer brands
• Strong organizational and project management skills with exceptional attention to detail
• Experience working with creative agencies and supporting photoshoots
• Ability to manage multiple projects simultaneously in a fast-paced, global environment
• Strong written and verbal communication skills
• Proficiency in Microsoft PowerPoint, Excel, and project management tools