Senior Conversion Copywriter - B2B Tech - Remote Work at BairesDev

About the role

We’re hiring a Senior Conversion Copywriter to write and optimize performance-focused messaging for technical buyers across key acquisition channels. You will be the strategic, AI-augmented copywriter who helps us drive more revenue from campaigns at BairesDev. You'll team up with growth marketers, designers, and engineers to produce high-converting landing pages, websites, ads, and more.

Responsibilities

• Work with cross-functional teams, including marketing, sales, and designers, to write copy for short and long-form conversion-driven assets.
• Edit and proofread content created by other internal teams and freelancers, such as case studies, leader bios, ads, and social posts.
• Propose new copy experiments and improvements to existing assets, including our website and landing pages.
• Assist with the development of new AI-powered workflows, custom GPTs/GEMs, or other AI assistants and agents for copywriting purposes.

Requirements

• 3+ years in copywriting roles, with some experience in an in-house or agency role.
• 1+ year working for North American-based tech companies.
• Experience working with technical services or products.
• Experience in Copywriting, Conversion Copywriting, or Direct Response Copywriting.
• Experience writing conversion-focused landing pages.
• Basic AI and prompt engineering skills: You write structured prompts with clear context and constraints. You use techniques like prompt chaining to plan, draft, and refine conversion assets.
• Experience with generative AI tools like ChatGPT, Claude, Gemini, and similar platforms.

Qualifications

• 5+ years in copywriting roles.
• 3+ years of working for US-based B2B tech companies.
• Experience working for a software development, software outsourcing, or management consulting company.
• Software background or knowledge, or experience with software services or products.
• Copyhackers' training or certifications (also called Copy School).
• AI/prompt training or certifications.
• Other copywriting training or certifications.
• Additional experience in websites, SEM, social ads, SEO, content/articles, social media, or email marketing.
• Intermediate+ AI/prompt engineering skills: You use AI to extract messaging insights from raw data. You build structured, repeatable AI workflows using tools like custom GPTs, prompt blocks/libraries, and knowledge files.
• Experience with AI-powered systems such as n8n, Agent Builder, or similar platforms.

Benefits

• Work-from-home hardware setup.
• PTO, parental leave, and other special leaves.
• An excellent compensation package, well above the market average.
• Healthcare coverage (Vision and Dental).
• Life Insurance.
• 401K Plan.
• Strong sales operations and travel & events coordination teams within the company to support your role.
• You can grow at the speed of your learning curve.
• Diverse and multicultural work environment.
• An innovation-driven environment that provides the support and resources for its professionals to thrive.