Senior Content Marketing Manager

About the role

The opportunity Unity Technologies seeks a Senior Technical Content Marketing Manager to strategize, create, and deliver high-quality technical content (video, written, sample projects) to fuel GTM and help users master Unity tools, especially the engine and editor for our graphics and UI flows. This role drives global marketing and sales by developing a robust content pipeline to acquire, educate, and support professional game developers. Formats include articles, code/demos, and video tutorials.

Responsibilities

• Develop and co-develop technical articles and sample code in collaboration with stakeholders such as tech artists and R&D engineers.
• Create and produce short feature-in-action videos and tutorials using in-editor footage.
• Build mini-demos, samples, and code snippets to facilitate user experience, onboarding, and success.
• Provide customers with hands-on opportunities to experience the power of the tools directly on their own machines, translating complex features into tangible experiences.

Requirements

Unity Editor Expertise: Must be technically inclined with high proficiency in using the Unity editor, capable of confidently and articulately explaining technical concepts and workflows within it including writing C# code. Content Creation Focus: Substantial hands-on experience in creating game development content for both customer acquisition and customer success. Technical Audience Understanding: Deep understanding of the game development landscape and its technical audiences (across programmers, artists, designers, producers, etc.). Deep Technical Content Marketing: Proven experience in deep technical content marketing, including writing, editing, and producing video content. Multimedia Production Skills: Proficiency with Adobe Premiere, After Effects, and audio editing software like Audacity. Multichannel Marketing: Understanding and experience with multichannel marketing, specifically as it relates to pre- and post-purchase customer journeys. Self-Starter/Initiative: A proactive self-starter who takes initiative to propose and execute ideas on when, where, and how technical content should be created to complement the larger content strategy and support go-to-market motions. Collaboration and Leadership: Highly collaborative, willing to lead technical video content projects and partner cross-functionally (e.g., with PMM, creative, events, web teams) to build robust content marketing strategies. Best Practice Establishment: Ability to establish and enforce best practices for technical articles, sample code, and video content, educating the team on effective and ineffective approaches.

Qualifications

Experience in tutorial creation or teaching Unity. Experience and knowledge with using Unity for Industry or gaming services. Experience as developer.

Skills

Experience in technical content marketing. Proficiency with Adobe Premiere, After Effects, and audio editing software like Audacity. Understanding of multichannel marketing. Ability to establish and enforce best practices for technical content.

Benefits

$139,300.00 - $208,900.00 Comprehensive health, life, and disability insurance Commute subsidy Employee stock ownership Competitive retirement/pension plans Generous vacation and personal days Support for new parents through leave and family-care programs Office food snacks Mental Health and Wellbeing programs and support Employee Resource Groups Global Employee Assistance Program Training and development programs Volunteering and donation matching program

Pay

$139,300.00 - $208,900.00

Schedule

N/A