Senior Consultant, Tracking Strategy & Insights

What you will be doing

• Strategic Program Leadership and Value Realization
• Serve as the trusted advisor and lead partner for complex, multi-category, or multi-country tracking programs
• Maintain continuous, high-level engagement with key client stakeholders and executives
• Lead discovery sessions to understand and define program needs, scope, objectives, and hypotheses
• Translate core objectives into research inputs, align them with quantilope’s methodology, understand the brand and categories current situation, and set the customer up for long-term success
• Moderate Expert-led Inspiration Workshops and Premium Activation Workshops to refine and align pre-study inputs and translate final research findings directly into actionable strategic outcomes for marketing, product, and category workstreams
• Drive client "buy-in" and organizational change, ensuring the adoption of new, market-leading metrics and successful integration of tracking insights into company strategy
• Ensure all program deliverables yield excellent, action-generating insights that are aligned with client business objectives and drive measurable strategic impact
• Provide clear guidance on how to activate insights through our data-driven recommendations, and use key customer touch points to further drive strategic outcomes of our methodology and influence overall brand planning
• Proactively identify and create new revenue opportunities by demonstrating the platform’s full potential and convincing customers to expand their partnership through research excellence
• Be prepared to be looped in early on pre-sales efforts and proof of concept opportunities to establish trust and inform implementation planning, demonstrating expertise in advanced tracking solutions
• Deliver sophisticated, data-driven presentations to executive audiences, effectively persuading stakeholders and influencing strategic business outcomes
• Tracking Innovation and Operational Efficiency
• Work in lockstep with our Product team as a beta tester and subject matter expert, providing feedback to support the launch and refinement of new tracking features
• Collaborate with internal partners to define operational mechanisms and work on ways to scale the tracking business through product, AI, or service partner initiatives
• Support Go-To-Market teams by contributing success stories, positioning expertise, and participating in external events

Who you are

• 5+ years of Brand Health Tracking experience, either working as a client-side researcher, at a market research agency or technology platform
• An expert understanding of quantitative market research methodologies, particularly continuous brand health and advertising effectiveness measurement
• Demonstrable knowledge of modern marketing science principles (e.g., Ehrenberg-Bass Institute's "How Brands Grow" system) and ability to articulate their commercial value
• Proven ability to build trusted partnerships with senior executive stakeholders, lead workshops, and confidently present and persuade executive-level audiences
• Exceptional analytical capabilities with the ability to synthesize complex, multi-wave data into meaningful, strategic insights and compelling narratives

Benefits of working at quantilope

• Flexible work environment
• Ongoing learning
• Wellness is key
• Diverse & inclusive community
• Planning for the future
• Team bonding

About Us

Meet quantilope: Great people, innovative technology, and the foundation to create an impact. quantilope automates consumer research with AI-driven solutions to support data-driven decision making. Founded in 2014, we're recognized for our innovation and rapid growth. quantilope provides insights in brand awareness, market segmentation, advertising testing, product concepts, pricing analysis, and more for 300+ brands. As a consumer research technology company, we know the importance of diversity not only in our data but also across our team. At quantilope, we celebrate and welcome all people regardless of their gender identity, age, sexual orientation, race, religion, or ethnicity. We strongly believe that best ideas come from sharing and collaborating across diverse perspectives and experiences. Join us and let's see what we can build together!