Senior Commerce Director, Architectural Digest

Primary Responsibilities

• Set the strategic vision for AD's multi-modal commerce content and shopping experience, ensuring a brand-first approach that reinforces editorial authority
• Establish AD as a recognized direct shopping destination, defining the brand's position in the consumer's path to purchase and building the foundations that earn destination status
• Define and evolve the content strategy framework, and establish ways of working between commerce and editorial that create an integrated content culture
• Own brand-level revenue and margin targets, adjusting strategies to drive performance

Team & Culture

• Build a high-performing team of internal resources and external partners
• Foster knowledge sharing and proactively surface challenges to leadership, using data to validate
• Champion a progressive mindset, embedding experimentation and calculated risk-taking into how the brand operates

Marketing & Audience Growth

• Set the commerce marketing vision across newsletter, social, CRM, and promotional channels
• Own audience acquisition and retention strategy in partnership with the central audience team, ensuring marketing drives measurable commerce revenue
• Guide resource allocation across channels based on opportunity size and performance data
• Manage and grow off-platform presence through creative partnerships and new distribution models

New Revenue & Business Model Innovation

• Lead business model innovation for AD, evaluating new commercial structures (direct, marketplace, hybrid, subscription, services) to unlock long-term growth
• Maintain an informed point of view on how AI, conversational commerce, agentic shopping, and other emerging technologies are reshaping the e-commerce landscape, and translate that into actionable opportunities
• Identify and raise new revenue, distribution, and format opportunities for evaluation by senior leadership
• Operationalize enterprise-wide initiatives, including creator programs, off-platform partnerships, and new deal structures, ensuring they are executed in a brand-first way that maintains editorial integrity
• Conceptualize and pitch new partnership opportunities, working with the partnerships team to develop and close
• Develop and maintain strategic relationships with retail and brand partners to drive new revenue

Cross-Functional Collaboration

• Work closely with the SVP Commerce and VP Luxury Commerce, AD Editorial leadership, Partnerships & Sales, and central teams across Audience, CRM, Social, SEO, Analytics, Product, Engineering, and Finance, alongside third-party content production, retail, brand, and creator partners

Skills & Qualifications

• 8-10 years in e-commerce, DTC, or commerce media, with deep understanding of the design and interiors category
• 3-5 years leading and developing high-performing teams
• Track record of building or scaling a recognized direct shopping destination, with proven success driving an e-commerce P&L
• Demonstrated ability to set strategic vision and translate it into operational plans that deliver revenue and margin growth
• Fluency in emerging commerce trends, including AI-powered and agentic shopping, with the ability to translate trends into business strategy
• Strong commercial acumen, with experience structuring partner relationships and evaluating new deal structures
• Experience leading marketing strategy across owned channels and emerging distribution models
• Comfort operating in a test-and-learn environment, with a bias toward experimentation
• Excellent organizational skills and a history of fostering inclusive, high-performing team culture

Pay

The expected base salary range for this position is from $155,000 - $170,000. Salary offers are based on a wide range of factors including but not limited to relevant skills, training, experience, and education. In addition to salary and a generous employee benefits package, successful candidates may also be eligible to receive discretionary bonus compensation.