Senior Client Marketing Manager - Remote Work

At BairesDev, we've been leading the way in technology projects for over 15 years, delivering cutting-edge solutions to giants like Google and innovative startups in Silicon Valley. Our diverse 4,000+ team, composed of the world's Top 1% of tech talent, works remotely on roles that drive significant impact worldwide.

About the role

We are looking for a Senior Client Marketing Manager to develop and execute marketing strategies that deepen relationships with existing clients and drive retention, expansion, and advocacy. This role sits at the intersection of marketing and customer success, turning client insights into programs that deliver measurable business impact.

Responsibilities

• Design and lead client marketing programs that support retention, upsell, and cross-sell objectives.
• Partner with account management and customer success teams to identify marketing opportunities within the existing client base.
• Develop client-facing content including case studies, newsletters, webinars, and personalized campaigns.
• Build and manage client advocacy programs, including reference programs, testimonials, and speaking opportunities.
• Analyze client engagement data to measure program effectiveness and refine strategies accordingly.
• Collaborate with product marketing to ensure clients are informed of new features, offerings, and value additions.

Requirements

• 4+ years of experience in client marketing, customer marketing, or lifecycle marketing.
• Proven ability to design and execute marketing programs that drive retention and expansion revenue.
• Strong experience developing client-facing content and communications across multiple formats.
• Ability to work cross-functionally with sales, customer success, and product teams.
• Data-driven mindset with experience using CRM and marketing automation platforms.

Benefits

• 100% remote work.
• Work-from-home hardware setup.
• Flexible hours—make your own schedule.
• PTO, parental leave, and other special leaves.
• An excellent compensation package—well above the market average.
• Healthcare coverage (Vision and Dental).
• Life Insurance.
• 401K Plan.
• Growth opportunities at the speed of your learning curve.
• Diverse and multicultural work environment.
• An innovation-driven environment with support and resources for professionals to thrive.