Jobs · Marketing

Senior Category Growth Manager

Coursera · United States · 3 wk ago
RemoteRemoteMarketing$147k–$174k/yrFull-time

Coursera and Udemy have combined to create one of the world’s most comprehensive skills development platforms for the AI era. Coursera partners with leading universities and industry partners to offer courses, Specializations, Professional Certificates, and degrees. The platform’s AI-powered tools—such as personalized learning guides, Role Play, and Course Builder—enable scalable, verified learning. Institutions and learners worldwide rely on Coursera to upskill in high-demand fields like GenAI, data science, technology, and business.

About the role

The Category Growth team drives consumer portfolio growth by improving revenue, paid conversion, retention, and lifetime value. As a Senior Category Growth Manager, you will own high-priority business opportunities from diagnosis to execution, analyze performance, develop growth strategies, and lead cross-functional teams (Product, Marketing, Content, Data, Finance, and Partners) to deliver measurable impact. This role is ideal for someone who thrives in ambiguity, enjoys solving complex business problems, and can flex across initiatives as priorities evolve.

Responsibilities

  • Own complex, high-priority Consumer business opportunities from diagnosis through execution, driving measurable improvements in revenue, paid conversion, retention, and LTV.
  • Analyze portfolio performance to identify root causes, quantify opportunities, prioritize investments, and develop integrated growth strategies.
  • Lead cross-functional initiatives across Product, Marketing, Content, Data, Finance, and Partner teams by influencing without direct authority and driving alignment around business priorities.
  • Design and execute experiments, operating mechanisms, and performance reviews that accelerate learning and improve decision-making.
  • Prioritize growth opportunities using business impact, implementation effort, timing, confidence, and strategic fit to maximize portfolio performance.
  • Serve as a portfolio-level business owner, balancing short-term revenue opportunities with long-term category growth and learner value.

Requirements

  • Bachelor's degree in Business, Economics, Marketing, Engineering, Analytics, or a related field with 7+ years of experience in strategy, business operations, growth, category management, product strategy, consulting, or a related function.
  • Demonstrated experience leading cross-functional initiatives involving Product, Marketing, Content, Analytics, or Commercial teams that resulted in measurable business outcomes.
  • Experience using quantitative analysis to identify business opportunities, develop recommendations, and influence strategic decisions.
  • Demonstrated history of leading ambiguous, multi-stakeholder initiatives from problem definition through implementation.
  • Experience presenting recommendations and influencing senior stakeholders using data-driven business cases.

Preferred Qualifications

  • Experience owning category, portfolio, marketplace, subscription, or consumer growth strategies.
  • Experience designing operating mechanisms, business reviews, or scalable decision-making frameworks.
  • Experience working in fast-paced, ambiguous environments with evolving priorities.
  • Experience driving experimentation and translating learnings into repeatable business practices.
  • Experience in consumer technology, e-commerce, marketplaces, subscriptions, digital media, or education technology.
  • Experience working with SQL or partnering closely with analytics teams to independently explore and interpret large datasets.
  • MBA or equivalent experience solving complex business problems across multiple functions.

Pay

This role is available in the following US Pay Zones:

  • US Zone 3: $147,475 - $173,500
  • US Zone 4: $137,275 - $161,500

Coursera offers competitive, zone-based pay aligned to location, experience, and role level across four U.S. pay zones. Total rewards include comprehensive health and wellness benefits, bonus and RSU equity programs, and global perks.

US Pay Zones:

  • Zone 1 – San Francisco Bay Area only
  • Zone 2 – New York City Metro and Seattle Metro
  • Zone 3 – CA (outside of SF Bay Area), CO, CT, DC, GA, IL, MA, MD, NY/NJ (outside of NYC Metro), OR, RI, TX, VA, WA (outside of Seattle Metro)
  • Zone 4 – All other US locations not listed in Zones 1–3

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