Senior Business Analyst

Analytical Responsibilities

• Analyze large and complex datasets to identify trends, opportunities, and business insights across multiple business domains.
• Translate data into actionable recommendations that support digital product strategy and customer experience initiatives.
• Develop business cases supported by quantitative analysis to evaluate product enhancements and strategic initiatives.
• Partner with product managers, business stakeholders, and technical teams to define analytical requirements and success metrics.
• Create and maintain reporting solutions and business intelligence products to monitor KPIs and business performance.
• Create and maintain analytical data products that support ad hoc analysis and strategic decision-making.
• Perform customer journey and longitudinal analyses to identify opportunities for improving customer engagement and digital experience.
• Define analytical approaches by framing business problems, identifying assumptions, determining data requirements, and recommending business actions.
• Present findings through executive-ready presentations, dashboards, and visualizations that communicate complex insights clearly.
• Conduct market and competitive research to evaluate business opportunities and support strategic planning.
• Contribute to the development of data asset roadmaps and the best analytical practices across the organization.
• Collaborate with cross-functional teams in an Agile environment to deliver data-driven business solutions.

Qualifications

• 3+ years of experience as a Business Analyst, Business Analytics Analyst, or similar analytical role supporting business strategy.
• Strong proficiency with SQL for querying and analyzing data from multiple sources.
• Advanced Microsoft Excel skills, including data modeling and complex analysis.
• Experience creating executive-level PowerPoint presentations that communicate analytical findings effectively.
• Experience translating complex business questions into analytical approaches and actionable recommendations.
• Strong communication and stakeholder management skills.
• Excellent analytical thinking and structured problem-solving abilities.

Preferred Qualifications

• Experience supporting digital products, customer experience, or digital transformation initiatives.
• Experience in performing customer journey analytics or longitudinal data analysis.
• Knowledge of business intelligence and reporting tools such as Power BI, Tableau, or similar platforms.
• Experience developing business cases and financial impact models.
• Familiarity with market research and competitive analysis.
• Experience working within Agile delivery teams.