Senior Branded Content Editor
The New York Racing Association · Jamaica, NY · 1 wk ago
Marketing$90k–$103k/yrFull-time
Essential Functions
- Works independently under limited supervision to execute tasks for the Creative Design team, exercising a high level of decision making to effectively resolve problems and roadblocks as they occur.
- Leads the execution of creative projects, ensuring adherence to branding guidelines and timelines.
- Works closely with marketing, product, and communications teams to create compelling visual storytelling.
- Evaluates creative assets for effectiveness, making recommendations for continuous improvement.
- Maintains expertise in design tools and software, adopting new technologies and methodologies as needed.
- Manages multiple design projects simultaneously, balancing priorities and meeting deadlines.
- Coaches more junior colleagues in techniques, processes, and responsibilities.
Design and Production
- Design and produce branded content across static formats (social graphics, digital ads, carousels, web assets) and video (short-form, long-form, motion graphics).
- Edit video content for social, web, and marketing campaigns, including cutting footage, adding motion graphics, sound design, and color correction.
- Collaborate with content editors, marketers, and producers to translate creative concepts into polished visual assets.
- Develop visual systems and templates for branded campaigns to ensure consistency across deliverables.
- Execute platform-specific creative tailored to Instagram, TikTok, YouTube, and other digital channels.
- Incorporate brand guidelines, typography, color, and visual identity into all assets while adapting to different client styles.
- Manage post-production workflows, including revisions, versioning, and final delivery of assets.
Pre-Production Planning
- Participate in pre-production planning, including storyboarding and shot planning for video shoots.
Stay Current
- Stay current on design trends, social video formats, and emerging creative tools.
Summary of Physical Requirements and Work Environment
- The position is primarily sedentary, involving continuous sitting with occasional walking, standing, bending, and light lifting (up to 10 lbs).
- It requires fine hand manipulation and use of computers or similar devices.
- The role does not involve exposure to outdoor elements, hazardous conditions, or heavy physical demands.
- Minimal travel to other track locations (e.g., Saratoga) may be required.
Pay Range / Salary
$90,000-$102,500