Senior Associate, Product Marketing

About the role

This position will be a hybrid work arrangement. You will receive 18 remote workdays per quarter to use at your discretion, subject to manager approval.

Responsibilities

• Create and implement marketing content for new product launches.
• Support end-to-end product launch workflows by leading the development of core launch deliverables such as the presentation, factsheet, DDQ, PPM content, and other items as needed.
• Drive conversations with key partners to define product messaging across all marketing collateral.
• Conduct competitor and market research as needed to inform product positioning and messaging.
• Work closely with product specialists, investment, operations, IR, compliance, data, and legal teams.
• Develop content for external webcasts, events, product insights, and sales emails to facilitate communication between launches and contribute to product fundraising efforts.
• Assist in the coordination or execution of targeted GTM initiatives aligned to strategic firmwide priorities.
• Contribute to messaging frameworks, archetype narratives, or insight materials.
• Support the development of investor-facing insights, digital content, or campaign assets in collaboration with cross-functional teams.
• Ensure a consistent message, tone, and brand across all marketing materials.

Qualifications

• Experience developing marketing materials and content with an institutional asset management focus.
• Solid understanding of marketing communication practices and relationship management process.
• Demonstrated comfort delivering guidance to senior partners and investment professionals.
• Solid knowledge of financial markets, private equity is a plus.
• Familiarity with investment concepts and high level of comfort with numbers and analysis.
• Familiarity and understanding of nuances within private markets clients.
• Proven business writing ability with excellent grammar, spelling, and proofreading skills.
• Maintain a strong attention to detail and quality control across all deliverables.

Skills

• Skilled at turning complex investment ideas into high-quality, impactful sales collateral.
• Can drive conversations with key partners around messaging, marketing collateral, and investment themes.
• Bring strong content development and project management experience, with the ability to balance multiple priorities and consistently meet deadlines.
• Displays exceptional collaboration skills, working effectively across functions and with partners at all levels of the organization.
• High level of initiative and comfortable in a fast-paced environment.
• Very detail-oriented.
• Sense of humor, great teammate, upbeat.

Benefits

Base Salary: $110,000.00 - $120,000.00
This USD base salary range represents only one component of total compensation for this role and is provided in accordance with local requirements. This role is eligible for a discretionary annual bonus, which is determined based on individual and overall firm performance. In addition to salary and bonus, total compensation may include eligibility for long-term reward programs and a comprehensive total rewards package that may include retirement, health, insurance, paid time off, and wellness programs.