Senior Associate, Consumer Retention Marketing

About the Team

DoorDash’s mission is to grow and empower local economies. By building intelligent, last‑mile delivery technology for local cities, DoorDash connects people with the local businesses they care about, helping grow businesses and the communities that support those businesses. The Consumer Retention Marketing team builds lasting relationships with customers through personalized, scalable, cross‑channel experiences that drive engagement and long‑term value. The team connects consumers with the most relevant products, merchants, and moments across DoorDash’s expanding ecosystem, including new verticals such as Grocery, Convenience, Alcohol, and Retail, as well as high‑impact seasonal and cultural occasions.

About the Role

This role is for a strategic, solution‑oriented, data‑driven retention marketer on the Core Marketplace retention team. You will launch and iterate on CRM programs that drive growth and retention for DoorDash’s core business, owning end‑to‑end campaign execution—from channel strategy and audience planning through QA, launch, optimization, and reporting—to ensure strong engagement and business results. Key areas of support include creating and maintaining campaigns & workflow strategy for core lifecycle efforts, analyzing initiative impact on order rate and revenue, creative ideation & optimization, and consulting on various customer experience workstreams. You will collaborate with strategy & operations, brand, product marketing, analytics, and the broader Retention team, reporting to the Manager of Lifecycle on USMP within the Growth Marketing organization.

Responsibilities

• Create CRM campaign strategy across the customer lifecycle for both automations and ad‑hoc communications.
• Build, QA, launch, and optimize retention marketing campaigns across email, push notifications, in‑app messaging, and other channels using first‑party platforms.
• Work closely with Integrated Marketing to develop campaign strategy briefs based on business needs and audience behavior, determining channel mix, audience targeting, and number of touchpoints.
• Establish strong working relationships with cross‑functional stakeholders in Creative Studio, Promo Strategy, Product, Analytics, and Strategy teams.
• Manage CRM reporting dashboards, monitor trends, and make recommendations based on results.
• Stay current on marketing best practices in email, push, and SMS, and share learnings and insights regularly with the broader marketing team.

Qualifications

• 4+ years experience in CRM or email marketing.
• Deep familiarity with CRM technology, including ESPs/marketing automation platforms.
• Analytical mindset with strong attention to detail.
• Strong writing and communication skills.
• Basic knowledge of SQL, HTML, and data‑visualization platforms (e.g., Tableau, Periscope).
• Knowledge of email industry best practices, including contact strategies, targeting and segmentation, A/B testing, and analytics.
• Extremely organized, dependable, self‑motivated, and able to multi‑task.
• Bachelor’s degree or equivalent experience.

Pay

The national base pay range for this position within the United States, including Illinois and Colorado, is $83,000 — $122,000 USD. Actual compensation within the range will be decided based on factors such as skills, prior relevant experience, and specific work location. Base salary is localized according to employee work location.

Benefits

• 401(k) plan with employer matching.
• 16 weeks of paid parental leave.
• Wellness benefits and commuter benefits match.
• Paid time off (flexible PTO/vacation for salaried roles) and paid sick leave (80 hours per year for salaried roles).
• Medical, dental, and vision insurance.
• 11 paid holidays.
• Disability and basic life insurance.
• Family‑forming assistance.
• Mental health program.
• Additional paid sick time accrual for hourly roles (1 hour per 30 hours worked).
• Accrued vacation for hourly roles (approximately 1 hour per 25.97 hours worked).