Jobs · Engineering · Michigan

Senior Analyst, Engineering

Whirlpool Corporation · Benton Harbor, MI · 1 wk ago
EngineeringFull-time

About the role

This is a position within the Marketing Department focusing on digital marketing campaigns.

Responsibilities

  • Develop and execute digital marketing strategies to increase brand awareness and engagement.
  • Manage social media accounts and campaigns to drive traffic and conversions.
  • Collaborate with cross-functional teams to integrate marketing efforts with other business initiatives.
  • Analyze campaign performance using analytics tools and adjust strategies accordingly.

Requirements

  • Bachelor's degree in Marketing, Communications, or related field.
  • Minimum 3 years of experience in digital marketing.
  • Strong understanding of SEO, SEM, and social media marketing.
  • Proficiency in Google Analytics and CRM systems.
  • Excellent communication and interpersonal skills.

Qualifications

  • Experience with content creation and copywriting.
  • Knowledge of email marketing platforms (e.g., Mailchimp).
  • Ability to manage multiple projects simultaneously.
  • Strong problem-solving and analytical skills.

Skills

  • Adobe Creative Suite (Photoshop, Illustrator).
  • Google Ads and Facebook Ads management.
  • SEO best practices and keyword research.
  • CRM software integration.

Benefits

  • Competitive salary package.
  • Flexible work schedule.
  • Health insurance coverage.
  • Professional development opportunities.
  • Employee discounts.

Pay

$50,000 - $60,000 annually.

Schedule

Full-time, Monday through Friday, 9 AM to 5 PM.

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