Senior Analyst, Customer Analytics
About the role
The Customer Insights team conducts customer-centric analytics in order to provide actionable insights to THD Senior Leadership to support strategic decisions within Marketing, Operations and Merchandising. The Customer Insights Senior Analyst will have responsibility for developing in-depth quantitative analyses with the aim of extracting insights related to customer shopping behaviors across all channels. The Senior Analyst will be expected to translate complex sets of customer data into meaningful insights and deliver business recommendations to key stakeholders. They will also work with the ML and Data Science models our team develops and maintains, connecting those model outputs to the business and strategic Insights. The position reports to the Manager, Customer Insights and Analytics and has no direct reports. Travel is required for overnight trips less than 10% of the time. Most work is performed while sitting in a comfortable indoor environment with frequent opportunity to move about; occasional light lifting may be needed.
Responsibilities
- 20% Interpret statistical and analytical results and make suggestions for business improvements through clear and concise deliverables
- 20% Conduct analyses to understand changes in customer shopping behavior surrounding key business events (e.g. promotions, weather, category resets, operational changes, etc.)
- 20% Develop / validate customer segmentations, compute customer value metrics and support ad-hoc requests for data extraction and analysis
- 20% Work across the organization and leverage cross functional teams to provide customer-focused analytical support using quantitative and qualitative measures
- 20% Analyze transactional data to identify purchase triggers and indicators in support of predictive / forward looking strategic company initiatives
Requirements
- Must be eighteen years of age or older.
- Must be legally permitted to work in the United States.
- Minimum education: bachelor's