Senior Account Manager - Programmatic

About the role

Unity is the world's most widely used real-time 3D platform and one of the most powerful advertising environments in mobile. With 256 million monthly active users across thousands of titles, Unity's reach rivals the largest digital platforms. Nine of the top ten mobile games run Unity Ads, and brands like P&G, McDonald's, Apple, and Walmart trust Unity to deliver high-attention, brand-safe access to consumers at scale.

You'll own a portfolio of brand and agency clients across the Central and Eastern US, serving as their primary programmatic partner from campaign kickoff through quarterly business reviews. This role requires deep RTB fluency, sharp operational instincts, and the relationship skills to become the go-to contact for clients.

You'll work with Unity Vector, our AI-driven advertising platform, and Unity Audience Hub, combining Unity's proprietary gameplay and behavioral signals with first- and third-party data to build targeting strategies no other supply-side can replicate. The role also involves expanding into CTV, Display, and DOOH, shaping how these products are brought to market.

Responsibilities

• Client portfolio: Serve as the primary point of contact for a book of brand and agency clients across the Central and Eastern US. Manage relationships, expectations, and strategic direction across verticals including Entertainment, QSR, CPG, Retail, and Pharma.
• Campaign excellence: Oversee end-to-end programmatic campaign execution across major DSPs—from onboarding and trafficking through pacing, optimization, and wrap reports. Translate client KPIs into precise activation strategies across Managed Service, PMPs, and Programmatic Guaranteed deals.
• Data storytelling: Analyze campaign performance, surface insights, and build client-facing narratives connecting Unity's supply to upper- and mid-funnel brand outcomes (VCR, viewability, brand lift, reach/frequency, etc.). Help clients understand not just what happened, but what it means for their brand.
• Troubleshooting and escalation: Diagnose delivery issues, pacing discrepancies, PMP/PG deal failures, and third-party verification conflicts. Work cross-functionally with Ad Ops, Product, and Finance to resolve issues quickly and communicate clearly.
• Revenue growth: Proactively identify upsell and expansion opportunities within accounts. Lead strategic planning conversations, propose incremental investment with a clear business case, and close upsells with sales partners.
• Audience strategy: Guide clients on leveraging Unity Audience Hub, including Unity's unique gameplay and behavioral signals, 1PD CRM integration, and 3PD data from partners like Experian, Attain, and Foursquare.
• Client education and QBRs: Lead quarterly business reviews, platform training sessions, and reporting readouts. Advise clients on format selection across Unity's creative suite (full-screen video, interactive end cards, playable ads, shoppable units, and dynamic creatives).
• Process and tooling: Contribute to workflow improvements, shared playbooks, and internal efficiency efforts. Use AI tools (e.g., Claude, Gemini) to streamline workflows and raise team standards.

Requirements

• Programmatic depth: Expert-level experience activating and troubleshooting campaigns across major DSPs (The Trade Desk, DV360, Amazon DSP, StackAdapt, Yahoo, etc.). Understanding of RTB auctions, PMP/PG deal structures, and debugging delivery issues at the bid, win, or render stage. Experience managing books of business exceeding $25MM+.
• Operational precision: Hands-on experience with trafficking, tag implementation, pixel QA, creative troubleshooting, and impression reconciliation. Ability to move fast without cutting corners and flag discrepancies proactively.
• Analytical mindset: Comfortable working with large datasets and translating performance data into clear, actionable stories. Proficiency connecting campaign signals (VCR, viewability, brand lift, footfall, ROAS) to brand business objectives across funnel stages.
• Client presence: Polished, proactive, and consultative. Experience leading QBRs with senior agency and brand stakeholders, delivering strategic recommendations under pressure, and building trust for renewals and expanded investment. Effective in video calls, boardrooms, and in-person events.
• Communication and prioritization: Ability to manage a complex book of business without dropping the ball. Strong triage skills, proactive communication when issues arise, and alignment of internal/external stakeholders. Written and verbal communication are strengths.

Nice to have

• Experience managing invoicing, credit checks, past-due escalations, and quarter-end revenue actualization in Salesforce or similar tools.
• Familiarity with Unity's supply, Audience Hub, or other gaming-specific advertising platforms.
• Experience piloting new measurement or targeting solutions with third-party vendors (Kantar, Disqo, Samba TV, Adelaide, Foursquare, etc.).
• Vertical expertise in one or more of Unity's key advertiser categories: Entertainment, QSR, CPG, Retail, or Pharma.

Pay

Base salary range for this role is determined by primary work location:

• Zone A: $87,000 - $131,000 USD gross
• Zone B: $98,000 - $147,000 USD gross
• Zone C: $109,000 - $163,000 USD gross

This is a revenue-focused role eligible for equity ownership and a variable incentive plan (e.g., sales commission or On-Target Earnings). Actual compensation depends on professional background and qualifications.

Benefits

Unity offers a wide range of benefits designed to support well-being and work-life balance. Eligibility, specific offerings, and coverage vary by country and employment status. Examples include:

• Comprehensive health, life, and disability insurance
• Commute subsidy
• Employee stock ownership
• Competitive retirement/pension plans
• Generous vacation and personal days
• Support for new parents through leave and family-care programs
• Office food and snacks
• Mental health and wellbeing programs
• Employee Resource Groups
• Global Employee Assistance Program
• Training and development programs
• Volunteering and donation matching program

Schedule

This is a hybrid position requiring in-office work 3 days per week.

Relocation support and work visa/immigration sponsorship are not available for this position. Proficiency in English is required for global collaboration.