Search Buying Specialist

We need to output HTML fragment with sections: About the role? Actually we need headings for sections like About the role, Responsibilities, Requirements, Qualifications, Skills, Benefits, Pay, Schedule. Use

for section headings. Only include sections that have real specific content. No job title heading. No Job ID etc. Remove boilerplate. Preserve all substantive info. We need to parse the posting. Content: - Intro about company: "Channel Factory provides intelligent marketing solutions..." This is about the company, could be "About the role"? Actually "About the role" is typical heading for description of role. The intro includes company description and location: "Channel Factory is headquartered in the United States and has global offices across 20+ cities/countries. This position will be a hybrid role based in NYC or Chicago". That's about the role/company. Could be placed under "About the role". We'll include that. - Then: "Channel Factory is looking for a Search Buying Specialist with deep paid search expertise and working knowledge of paid social. This role sits within the Media Solutions team and will be instrumental in developing search strategies, supporting clients, and collaborating cross-functionally to drive performance across search and social channels. The ideal candidate leads with search — Google, Microsoft/Bing, and shopping — and brings enough social fluency to contribute meaningfully to integrated campaigns. This role is perfect for someone who is analytical, client-ready, and comfortable moving between performance data and strategic storytelling." That's also about role. - Then "Key Responsibilities" with bullet list. - Then "Additional Responsibilities" line: "All other duties as assigned" - that's generic, maybe we can ignore as filler? It's not substantive; we could omit because it's placeholder. The instruction: do not emit heading followed by filler/placeholder text. So we should not create a section for Additional Responsibilities if it's just that line. We'll skip. - Then "Requirements" with subheadings: Experience, Technical Skills, Analytical Mindset, Communication & Presentation, Project Management, Education. We need to map to sections: Requirements, Qualifications, Skills, Benefits, Pay, Schedule. We have Experience, Technical Skills, etc. Could combine into Requirements (experience), Qualifications (education/certifications), Skills (technical skills). But we need to follow instruction: use headings for section headings (e.g. About the role, Responsibilities, Requirements, Qualifications, Skills, Benefits, Pay, Schedule). So we should create those headings if content exists. We have: - About the role: company description, location, role summary. - Responsibilities: list of duties (Search Strategy & Execution, Social Media Support, Client Support & Sales Collaboration, Data Analysis & Reporting, Cross-Functional Collaboration). Also maybe "Additional Responsibilities" but it's generic; we skip. - Requirements: Experience (3–5 years hands-on paid search experience; social experience a plus. Proven track record managing search campaigns with meaningful budget responsibility. Experience working in an agency, ad tech, or media solutions environment preferred.) - Qualifications: Education (Bachelor’s degree in Marketing, Communications, Business, or a related field preferred. Google Ads certification required; Microsoft Advertising certification a plus.) - Skills: Technical Skills (Proficiency in Google Ads and the Google Suite. Familiarity with paid social platforms (Meta Ads Manager, LinkedIn Campaign Manager, TikTok Ads). Strong command of search KPIs: Quality Score, CTR, CPC, CPA, ROAS, impression share. Experience with Google Analytics, Looker Studio, or similar reporting tools.) plus Analytical Mindset, Communication & Presentation, Project Management could also be skills. But we could put them under Skills as well. However we have separate headings for Skills; we can include all skill-related items there. - Benefits: list: "Work with a leading startup in a high-demand industry, and you would be working with like-minded experts aiming to transform video ad operations Competitive salary Comprehensive medical benefits (Medical, Vision, Dental, and Life Insurance) Cell phone and Wi-Fi reimbursement Bill Spend Stipend Gym Stipend Work-life flexibility – we value your contributions above all". Also maybe travel? Travel is mentioned: "This role may involve occasional travel for in-person collaboration, meetings, trainings, etc." That could be under Benefits or maybe separate but we don't have a Travel heading; we could include under Benefits as a bullet. - Pay: Base salary range: 75,000 - 80,000. Also "Competitive salary" mentioned earlier but we have specific range. So we should include Pay section with that range. - Schedule: Not mentioned explicitly; hybrid role based in NYC or Chicago. Could be considered schedule? Not exactly. No explicit schedule like full-time, part-time, remote/hybrid. The hybrid role indicates work arrangement. Could be considered Schedule? Possibly but we have no explicit schedule like "Full-time" etc. The instruction: never create Pay/Schedule/Benefits sections unless the posting actually states them. Schedule not stated; we have hybrid location but not schedule. So we should not create Schedule section. Thus sections: About the role, Responsibilities, Requirements, Qualifications, Skills, Benefits, Pay. We need to use

for each section heading. Then content: use

• for any list of duties/requirements/benefits, and

  for prose. We need to preserve all substantive information; do not invent or summarize away detail. We need to remove boilerplate: cookie/navigation/legal/EEO/equal-opportunity/scam-warning boilerplate, duplicated lines, and application instructions. The posting includes EEO statement at end: "Channel Factory is an equal-opportunity employer..." etc. We must remove that. Also "About Channel Factory" section includes history; we need to decide if that's substantive about the role? It's about company; could be included under About the role? The instruction: preserve ALL substantive information; do not invent or summarize away detail. The "About Channel Factory" paragraph includes founding year, awards, etc. That's substantive about company; we could include under About the role as part of company description. However we already have some company description earlier; we can combine. We must not include the EEO paragraph. Also remove "Channel Factory makes hiring decisions based solely on qualifications, merit, and business needs at the time." etc. Also remove employee resource groups line. Also remove "Base salary range: 75,000 - 80,000" we will keep in Pay. Now craft HTML. Structure:

  About the role

  Channel Factory provides intelligent marketing solutions for the next generation of contextual safety, suitability, and performance for brands and agencies. Our platform helps marketers implement, automate, and scale their marketing programs across the world’s largest video library, YouTube and emerging growth channels. We sit at the intersection of marketing and suitability and have a mission of enabling the world’s top brands to consciously connect with the right audience in the right context, maximizing suitability and contextual performance. Channel Factory embodies a strong start-up culture that values diversity, collaboration, and results. Our bias towards execution balances critical thinking, analysis, and pragmatic problem solving. We expect a lot from one another and value our thoughtful and intellectually curious company culture. Channel Factory is headquartered in the United States and has global offices across 20+ cities/countries. This position will be a hybrid role based in NYC or Chicago. Founded in 2010, Channel Factory is an award-winning marketing technology company that helps top global brands and agencies maximize YouTube advertising. Recognized as a technology innovator by Cynopsis and one of the fastest-growing companies by Inc., Channel Factory has served over three hundred of the Fortune 500 in delivering scalable, brand-safe, contextually aligned YouTube advertising software and services. By tapping into the deepest proprietary data pool on the market, the company enables highly customized, contextually aware, and dynamically optimized campaigns and provides industry-leading performance for a portfolio of clients across all industries.

  That seems to combine both intros and About Channel Factory. Now Responsibilities:

  Responsibilities

  • Search Strategy & Execution: Develop and manage paid search campaigns primarily across Google Ads and Performance Max. Build keyword strategies, ad copy frameworks, and bidding structures that align with client KPIs. Continuously optimize campaigns for efficiency and performance- improving Quality Scores, CTR, CPA, and ROAS.
  • Social Media Support: Contribute to paid social campaigns across Meta, TikTok, Snapchat and other platforms as needed. Collaborate with the Social Solutions team to develop integrated search + social strategies for clients.
  • Client Support & Sales Collaboration: Partner with the social and sales team to position search and integrated media solutions to prospective and existing clients. Participate in internal and client meetings to position search as a performance driver within the marketing mix. Develop and present reporting insights and decks that communicate strategy, performance results, and recommendations.
  • Data Analysis & Reporting: Track and analyze performance metrics using Google Ads, along with internal reporting tools. Deliver regular performance reports with clear insights and actionable optimization recommendations. Identify trends and translate data into strategic decisions.
  • Cross-Functional Collaboration: Work closely with internal teams to ensure search strategies align with cross channel initiatives. Stay current on search platform updates, algorithm changes, and industry trends- and proactively apply new features to client campaigns.
  Note: The original had "Additional Responsibilities All other duties as assigned" which we skip. Now Requirements:

  Requirements

  • Experience: 3–5 years of hands-on paid search experience; social experience a plus. Proven track record managing search campaigns with meaningful budget responsibility. Experience working in an agency, ad tech, or media solutions environment preferred.
  But we might also include other requirement-like items under Requirements? The posting splits Experience, Technical Skills, etc. But we have separate Qualifications and Skills sections. So Requirements could just be Experience. However we could also include "Experience" as a list item. That's fine. Now Qualifications:

  Qualifications

  • Education: Bachelor’s degree in Marketing, Communications, Business, or a related field preferred. Google Ads certification required; Microsoft Advertising certification a plus.
  • . Now Skills:

    Skills

    • Technical Skills: Proficiency in Google Ads and the Google Suite. Familiarity with paid social platforms (Meta Ads Manager, LinkedIn Campaign Manager, TikTok Ads). Strong command of search KPIs: Quality Score, CTR, CPC, CPA, ROAS, impression share. Experience with Google Analytics, Looker Studio, or similar reporting tools.
    • Analytical Mindset: Ability to analyze performance data, identify trends, and make strategic recommendations. Strong attention to detail with a bias toward optimization and testing.
    • Communication & Presentation: Confident presenting to clients and internal stakeholders. Ability to translate technical performance data into clear, compelling narratives. Experience building polished decks and campaign reports.
    • Project Management: Ability to manage multiple campaigns and projects simultaneously in a fast-paced environment. Strong organizational skills and ability to prioritize effectively.
    Now Benefits:

    Benefits

    • Work with a leading startup in a high-demand industry, and you would be working with like-minded experts aiming to transform video ad operations
    • Competitive salary
    • Comprehensive medical benefits (Medical, Vision, Dental, and Life Insurance)
    • Cell phone and Wi-Fi reimbursement
    • Bill Spend Stipend
    • Gym Stipend
    • Work-life flexibility – we value your contributions above all
    • Occasional travel for in-person collaboration, meetings, trainings, etc.
    Now Pay:

    Pay

    Base salary range: $75,000 - $80,000

    We should ensure we didn