SalesForce Marketing Training

About the role

The One of the largest higher education institutions in Massachusetts is seeking an experienced Salesforce Marketing Cloud Trainer to lead a comprehensive end-user training initiative. This is a fully remote contract opportunity open to candidates anywhere in the United States, offering $50–75/hour based on experience.

Responsibilities

• Partner with business stakeholders to assess training needs
• Develop a complete curriculum
• Create engaging training materials
• Deliver instructor-led sessions for users with varying levels of Salesforce experience
• Design and build a comprehensive Salesforce Marketing Cloud training curriculum
• Develop training materials, user guides, exercises, and reference documentation
• Deliver virtual instructor-led training sessions for end users
• Create role-based learning paths for different user groups
• Assess user knowledge and identify skill gaps
• Conduct workshops, office hours, and Q&A sessions
• Publish and maintain a library of training resources
• Collaborate with project stakeholders to ensure successful user adoption
• Gather feedback and continuously improve training content
• Document best practices and establish long-term training resources

Requirements

• 5+ years of experience with Salesforce Marketing Cloud
• Proven experience building Salesforce Marketing Cloud training curriculum from the ground up
• Experience delivering instructor-led training for business users and administrators
• Strong understanding of Marketing Cloud features, including Email Studio, Journey Builder, Automation Studio, Contact Builder, and Audience Segmentation
• Experience creating user guides, training documentation, videos, and other learning materials
• Excellent presentation, communication, and facilitation skills
• Ability to tailor training for technical and non-technical audiences
• Experience measuring user adoption and training effectiveness

Qualifications

• Proven track record of delivering successful Marketing Cloud training programs
• Ability to provide examples or references of previous work

Skills

• Strong understanding of Marketing Cloud features, including Email Studio, Journey Builder, Automation Studio, Contact Builder, and Audience Segmentation
• Experience creating user guides, training documentation, videos, and other learning materials
• Excellent presentation, communication, and facilitation skills
• Ability to tailor training for technical and non-technical audiences
• Experience measuring user adoption and training effectiveness

Benefits

• Medical, Dental, and Vision Insurance
• 401(k)
• Weekly Pay
• Opportunity to support one of Massachusetts' largest higher education institutions on a high-visibility Salesforce initiative

Pay

$50–75/hour

Schedule

Full-time, remote (U.S. only)