Sales Representative, GCI

About the Role

The GCI Sales Representative is responsible for driving sales of Caterpillar’s Global Construction & Infrastructure (GCI) products and solutions. This includes earthmoving, excavation, and load & haul equipment, as well as aftermarket services such as Customer Value Agreements (CVAs). The role emphasizes delivering customer value through financing programs, maintenance agreements, and fuel-saving initiatives while partnering with the dealer network to provide bundled solutions.

Responsibilities

• Promote and sell Caterpillar GCI machines, solutions, and CVAs.
• Develop and maintain a strong pipeline of opportunities.
• Conduct product demonstrations and presentations.
• Prepare accurate quotes and proposals for equipment and bundled solutions.
• Act as a trusted advisor by understanding customer needs and recommending tailored solutions.
• Document all customer interactions and provide regular sales reports.
• Serve as a subject matter expert on GCI products and solutions within the assigned territory.
• Collaborate with internal teams to ensure smooth delivery, training, and support.
• Influence customer decision-making through consultative selling strategies.

Requirements

• Familiarity with GCI products (excavators, dozers, loaders, motor graders, articulated trucks).
• Ability to explain and sell CVAs, financing options, and fuel-saving programs.
• Proficiency in CRM systems and Microsoft Office Suite.
• Excellent communication, negotiation, and presentation skills.
• High school diploma or GED required.
• Bachelor’s degree in business, sales, or related field preferred.
• Ability to work outdoors in varying weather conditions.
• Must wear PPE when required.
• Ability to lift up to 50 lbs occasionally.
• Strong problem-solving and decision-making skills under pressure.

Preferred Qualifications

• 2–3 years of sales experience in heavy equipment or construction solutions.
• Experience with financing programs and aftermarket service agreements.
• Technical certifications related to heavy equipment or machine control technology.
• Familiarity with Caterpillar technology solutions.

Work Environment

• Primarily field-based with regular travel within assigned territory.
• Frequent visits to construction sites and customer locations.
• Occasional office work for reporting and administrative tasks.
• Exposure to site conditions may occur; personal protective equipment must be worn in required areas.

Benefits

• Competitive pay + company performance incentives
• Comprehensive health benefits (medical, dental, vision)
• 401(k) with company match
• Paid time off + holidays
• Ongoing training and career development
• Opportunities for internal growth and advancement
• Employee recognition programs
• Supportive, team-first culture

At Stowers Machinery, you’re not just taking a job—you’re joining a team that powers progress across East Tennessee as a trusted Caterpillar dealer. We invest in our people with hands-on training, clear career paths, and opportunities to grow across departments. You’ll work alongside experienced teammates who value safety, teamwork, and doing things the right way—while making a real impact on customers and communities.