Sales Manager, Sponsorships

Sponsorship & Media Sales

You will own the core revenue generation for sponsorship and on-site media deals. You will prospect, pitch, negotiate, and close deals with advertisers who want to reach our audience. You will earn uncapped commission on every dollar you close.

• Build and manage the sponsorship pipeline, including proposals and negotiations.
• Price and package sponsorships and media placements, and close deals.
• Qualify opportunities early and discuss pricing directly from the first conversation.
• Manage the events calendar and sponsor revenue attached to each event.
• Develop and execute marketing direction for social, content, website, and paid media campaigns.

Events & Community Presence

You will own the annual events calendar, seasonal promotions, and community activations. You will develop the strategy, partnerships, and sponsor revenue attached to each event.

• Own the events calendar, including signature market weekends and seasonal promotions.
• Create and execute marketing strategies for events and promotions.
• Secure sponsorships and activations for events.

Brand & Reputation

You will own how La Vaquita shows up in public: online reviews, ratings, local media coverage, and community relationships. You will be the market's commercial voice.

• Manage online reviews, ratings, and local media coverage.
• Build and maintain positive relationships with the community and local media.
• Represent La Vaquita Flea Market in public forums and events.

Weekly Scorecard

You will track and report sponsorship pipeline, closed and collected revenue, campaign performance, and review ratings. You will own the numbers and the narrative.

• Track and report weekly on sponsorship pipeline, closed deals, and revenue.
• Review and report on campaign performance metrics.
• Monitor and report on online reviews and ratings.

Where You'll Work

This role is based in Georgia within commuting distance of the market. Weekdays are hybrid: most of this job happens in the field with advertisers across metro Atlanta, by phone, and on video. Market days are selling time, not duty. You'll be on site for all signature events, your sponsors' activation days, and prospect walkthroughs you'll schedule on market days on purpose, because the market at full roar is your best closer. Beyond that, a regular rhythm of market days each month to stay close to the audience and the inventory, heavier in your first 90 days. Operations owns event setup, staffing, and execution. You're on site because that's where your buyers and your proof of performance are.

What This Role Is Not

This role is not a content creator or social media manager. Production is contracted. This role is not a leasing or pricing-strategy role. Booth operations and rate strategy sit elsewhere; you'll give input on sponsorship packaging and tiers. This role is not event logistics. Operations executes; you sell and direct. This role is not fully remote. This seat sells a live market, and market-day presence is part of the job as described above.

Success Metrics

• First 30 days: fully ramped on our audience, sponsorship inventory, and pricing; outreach plan built; first pitches out.
• First 90 days: active pipeline of qualified opportunities across multiple verticals; first deals closed or in late-stage negotiation.
• First year: a growing book of collected sponsorship revenue built from on-site media, annual packages, and one or two anchor sponsors, with a repeatable, documented sales process.

Backgrounds

Likely backgrounds include local radio, TV, or outdoor advertising sales, including Spanish-language media. Sports or venue sponsorship. Festival, fair, or events partnership sales. Shopping center or mall marketing. Chamber of commerce or tourism. If you've sold a local audience to local brands, you'll recognize this job.

Compensation & Benefits

• Base salary: $80,000 to $100,000
• Commission: uncapped, on new sponsorship and media sales
• Performance bonus: tied to a simple commercial scorecard
• Strong first year, all-in: $110,000 to $140,000
• Benefits: health insurance with half of premiums company-paid, PTO, paid holidays, sick leave, and a 401(k)

Core Values

• Go Above & Beyond
• Be Proactive
• Take Ownership
• Detail Oriented

Equal Opportunity Employer

We are an equal opportunity employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, age, disability, veteran status, or any other characteristic protected by law.

Reasonable Accommodations

If you need an accommodation during the application process, let us know.