Jobs · Business Development · Alabama

Sales Manager

C. A. Russell Ford · Anniston, AL · 3 wk ago
Business DevelopmentFull-time

At C. A. Russell Ford, we're not just selling vehicles—we're building lasting relationships, creating exceptional customer experiences, and developing championship-caliber teams.

Why Join C. A. Russell Ford?

  • Medical Insurance
  • Dental Insurance
  • Vision Insurance
  • Life Insurance
  • Short-Term & Long-Term Disability Coverage
  • 401(k) Retirement Plan
  • Paid Holidays
  • Paid Vacation & Sick Leave
  • Ongoing Paid Professional Training and Leadership Development

Responsibilities

  • Lead, mentor, and inspire the sales team to consistently achieve and exceed sales goals.
  • Build strong relationships with customers by delivering outstanding service and earning long-term trust.
  • Coach sales consultants throughout the sales process and assist with closing opportunities.
  • Conduct ongoing sales training to develop product knowledge, sales skills, and professional growth.
  • Establish clear performance expectations and create a culture of accountability and excellence.
  • Motivate the team through positive leadership, recognition, and performance coaching.
  • Maintain a strong presence in day-to-day dealership operations to maximize productivity and customer satisfaction.
  • Lead negotiations while ensuring customers clearly understand pricing, financing, and vehicle purchase options.
  • Partner with the General Manager to strategically manage new and pre-owned vehicle inventory.
  • Help oversee departmental expenses and identify opportunities to improve profitability.
  • Analyze key performance metrics, identify areas for improvement, and implement effective action plans.
  • Champion a customer-first culture that reflects the values and reputation of C. A. Russell Ford.

Requirements

  • Previous automotive dealership management experience preferred.
  • Proven success in automotive retail sales and leadership.
  • Demonstrated ability to recruit, coach, mentor, and develop sales professionals.
  • Outstanding communication, interpersonal, and customer service skills.
  • Passion for leadership, employee development, and continuous improvement.
  • Positive, energetic attitude with the ability to motivate others in a fast-paced environment.
  • Strong organizational, follow-up, and problem-solving skills.
  • Comfortable using dealership technology and CRM systems.
  • High school diploma or equivalent required.
  • Valid driver's license with a clean driving record.

About the Opportunity

This is more than a management position—it's an opportunity to shape the future of a successful dealership, build a high-performing team, and make a lasting impact on both employees and customers.

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