Sales Manager

About the role

BigIron is hiring a full‑time Sales Manager to lead a team of Equipment Sales Representatives across North Dakota. This is a selling‑manager role with responsibility for driving performance, developing and building your team, and expanding market coverage. You will spend time in the field with your team, coaching reps during customer visits, helping close deals, and building relationships with key customers.

BigIron provides online auction services for farm equipment and real estate. Sales Managers lead local teams that help customers sell assets through a national buyer network. You will lead a defined territory across Wisconsin with the responsibility to grow revenue, build a strong team, and expand market presence.

Responsibilities

• Coach and manage your sales team, including ride‑alongs to improve performance and close business.
• Recruit, interview, and onboard new sales representatives as needed.
• Set performance expectations and hold reps accountable to goals.
• Review pipeline, activity, and results with each team member.
• Support reps in securing listings and managing large or complex sales.
• Build relationships with key customers, partners, and industry contacts.
• Identify opportunities to grow territory coverage and revenue.
• Provide hands‑on coaching, in‑person team development, and field‑based leadership.
• Travel regularly across North Dakota (and Wisconsin territory) while working from a home office when not in the field.

Requirements

• 5+ years of sales experience.
• 2+ years of experience leading or coaching a sales team.
• Proven ability to drive revenue and develop sales talent.
• Strong communication and leadership skills.
• Ability to manage performance and hold a team accountable.
• Comfortable working in a performance‑based role tied to team results.
• Valid driver’s license and ability to travel regularly.

Preferred Experience

• Background in agriculture, equipment, or rural markets.
• Experience managing territory‑based or outside sales teams.
• Experience working with independent contractors.
• Existing relationships within the Wisconsin ag community.

Compensation

Full‑time employee. Base salary: $70,000 – $90,000, based on experience and market knowledge. On‑target earnings: $130,000 – $180,000+ based on team performance. Bonus based on team revenue and performance metrics.

Benefits

• Leadership responsibility over an established territory.
• Company vehicle, fuel card, phone, and equipment.
• Marketing, listing, and operations support.
• Training and ongoing leadership development.
• Full benefits package including health, dental, vision, 401(k), and paid time off.