Sales Enablement Manager

About the role

As Sales Enablement Manager for the Siding & Accessories business unit, you will partner across the commercial organization to implement the training, content, tools, and support needed to improve sales readiness and execution.

Responsibilities

• Help maintain, coordinate, and facilitate a structured sales learning curriculum across sales process, CRM, products, channels, analytics, Microsoft 365, AI, and other priority capabilities
• Own field-sales readiness and coordinate ongoing sales development in partnership with sales leaders and subject-matter owners
• Equip sales managers with coaching tools and reinforcement resources that sustain new skills, processes, and behaviors through existing sales cadences
• Partner with Marketing, Product, Pricing, and other commercial teams to align, organize, and translate their content into consistent, field-ready playbooks, guides, presentations, templates, training materials, and sales tools
• Partner with CRM Team to support CRM adoption, improve data quality and process consistency, and provide practical field guidance and clear examples of effective CRM execution
• Lead implementation and adoption plans for new sales tools, processes, programs, and commercial initiatives
• Maintain and improve enablement processes, tools, and documentation to support consistent, efficient field execution
• Support the account planning process by preparing materials, tracking progress, and identifying insights for sales teams
• Measure enablement effectiveness through readiness, adoption, process execution, content utilization, manager reinforcement, and relevant business outcomes
• Use performance data, manager input, and field feedback to identify capability gaps and recommend enablement improvements and execution priorities

Qualifications

• Strong analytical skills with the ability to translate data into actionable insights
• Demonstrated experience designing and delivering onboarding, curriculum, or ongoing sales development programs
• Strong facilitation and presentation skills, with the ability to translate complex business information into practical learning and field-ready resources
• Highly organized with the ability to manage multiple priorities and deadlines
• Detail-oriented with a focus on accuracy and quality
• Ability to work effectively in a cross-functional, fast-paced environment
• Strong communication skills (written and verbal)
• Proficiency in CRM platforms (Salesforce or Microsoft Dynamics preferred)
• Experience with Excel and/or data visualization tools (e.g., Power BI, Tableau)
• Comfortable working with data, reporting, and process improvement initiatives
• 5+ years of experience in Sales Enablement, Sales Training, Sales Operations, Sales Management, Learning & Development, or a related commercial function