Sales Director, New Business & Strategic Growth – Reputation Intelligence
Storyful · New York, NY · 1 mo ago
Business DevelopmentFull-time
About the role
Dow Jones Reputation Radar is a next-generation intelligence platform designed to help communications and corporate affairs leaders understand narratives, their impact, and the actions needed to respond effectively. This role is part of the expansion of Dow Jones Reputation Radar into the enterprise market.
Responsibilities
- Build pipeline and drive enterprise growth for Dow Jones Reputation Radar across priority sectors including financial services, healthcare, technology, energy, and consumer brands.
- Partner closely with marketing to support demand generation, executive engagement programs, thought leadership initiatives, industry events, and category creation activities that generate market awareness and commercial opportunities.
- Develop strategic relationships with senior communications, corporate affairs, marketing, public affairs, policy, and executive stakeholders across target accounts.
- Own complex enterprise sales cycles from opportunity identification and solution development through negotiation, contracting, and close.
- Act as the voice of the customer, translating market feedback, buyer insights, and competitive intelligence into recommendations for product strategy, positioning, pricing, packaging, and go-to-market execution.
- Represent Storyful and Dow Jones at executive forums, industry events, and strategic client engagements.
- Maintain disciplined pipeline management, forecasting, and opportunity tracking within Salesforce.
Qualifications
- 7+ years experience in enterprise B2B growth, strategic sales or business development roles.
- Strong understanding of the communications, corporate affairs, reputation, public affairs, media intelligence, or marketing technology ecosystem.
- Proven ability to build trusted relationships with senior enterprise stakeholders and navigate complex buying groups.
- Experience selling enterprise technology, SaaS, or information services solutions through a consultative, intelligence-led sales approach.
- The ideal candidate will have experience combining platform sales with advisory or strategic solution selling, helping senior stakeholders navigate complex business challenges rather than executing purely transactional sales motions.
- Experience operating within startup, scale-up, venture-backed, or entrepreneurial commercial environments.
- Demonstrated success building pipeline, generating demand, and creating commercial momentum for emerging products, services, or categories.
- Strong executive communication, storytelling, presentation, and influencing skills.
- Comfortable operating with ambiguity and helping shape commercial infrastructure as the business evolves.
- Experience managing multinational or cross-market enterprise relationships is advantageous.
- Existing relationships within communications, corporate affairs, media, public affairs, policy, or enterprise brand ecosystems are a plus.