Sales Director

Overview

Rapids Paper + Packaging is a Wisconsin-based company that specializes in ECOVA™, a recyclable paper-based alternative to traditional plastic films. The company is committed to reducing plastic usage in packaging and is looking for a Sales Director to lead the growth and market adoption of ECOVA.

Responsibilities

• Lead growth of a category-defining conversion from plastic to paper-based packaging
• Partner with customers to replace conventional plastic packaging at scale
• Navigate technical, operational, and sustainability-driven buying decisions
• Drive longer-cycle, high-impact solution adoption

Requirements

• 5+ years of sales leadership experience, including team management
• Experience in flexible packaging, paper, film, or adjacent manufacturing industries
• Proven track record of driving growth and winning new business
• Strong background in consultative or solution-based selling
• Experience navigating complex sales cycles with technical stakeholders
• Exposure to sustainability-driven products, packaging innovation, or material conversion strongly preferred

Qualifications

• Strategic Thinking – Sees beyond individual deals to shape long-term growth
• Business Acumen – Understands financial drivers and market dynamics
• Influence & Negotiation – Drives outcomes while building lasting partnerships
• Problem Solving – Navigates complexity and removes barriers to adoption
• Communication – Clearly articulates value across technical and business audiences
• Leadership – Develops talent and drives team performance

Benefits

• Be part of a family-owned company with deep expertise in paper, printing, and packaging
• Work on a platform designed to replace plastics in packaging with recyclable alternatives
• Help customers meet sustainability goals and evolving regulatory demands
• Play a visible role in shaping the future of packaging innovation

Pay

The exact pay details are not specified in the job posting.

Schedule

The position requires travel as needed, approximately 25%.