Sales Development Representative

About the role

This company is a healthcare technology startup on a mission to solve one of the most significant pain points in the U.S. financial landscape: the high cost of medical claims. By leveraging AI-powered auditing, the platform identifies billing errors in real-time for self-insured employers, ensuring they only pay for the care employees actually receive.

Key Responsibilities

• Conduct outbound prospecting via LinkedIn Sales Navigator and Apollo, targeting executive-level finance leaders
• Craft highly personalized, non-templated outreach and follow-up sequences to stand out in a complex market
• Manage and update pipeline activity within HubSpot to ensure data integrity and transparency
• Book and confirm discovery calls, maintaining a high show rate through effective pre-call communication
• Conduct initial screener conversations to qualify inbound leads from user research and interviews
• Support parallel outreach tracks to insurance brokers to expand our distribution network
• Iterate on messaging and targeting strategies based on data-driven feedback and engagement metrics

Requirements

• A high level of intellectual curiosity; ability to quickly learn the complexities of medical claims auditing and hold credible conversations with senior finance leaders
• Comfort with ambiguity and an "early-stage" mindset—thriving in an environment where the playbook is still being written
• Strong organizational skills and the ability to manage a pipeline independently without constant supervision

Nice-to-Haves

• Hands-on experience with Apollo.io (list building, contact enrichment, and sequence management)
• Proficiency in LinkedIn Sales Navigator for high-volume, personalized InMail outreach
• Prior experience using HubSpot or a similar CRM to manage sales stages
• Proven track record in lead qualification, cold calling, and conducting discovery calls

Benefits

• Rapid career progression: Early hires have a direct path to Account Executive or Sales Leadership roles.
• Fully remote work environment.
• Exposure to the entire Go-To-Market strategy of an early-stage startup.
• Competitive compensation with future performance-based incentive planning.
• Deep mentorship and the opportunity to help build a sales process from scratch.