Jobs · Business Development · Massachusetts

Sales Development Representative

Creatio · Boston, MA · 11 mo ago
On-siteBusiness DevelopmentFull-time

Responsibilities

  • Lead Generation & Prospecting: Proactively engage with prospective clients, identify and qualify sales opportunities, and generate interest in Creatio’s products.
  • Market Research & Intelligence: Understand the competitive landscape, identify target industry segments, and stay informed of industry trends in CRM and low-code automation.
  • Collaboration with Sales & Marketing: Partner with sales executives to strategize on lead quality and conversion, ensuring a seamless hand-off for qualified opportunities.
  • Pipeline Management: Maintain accurate records of activities in the CRM, manage lead and account data, and monitor progress against sales metrics.
  • Outbound Campaigns: Develop personalized email, phone, and LinkedIn outreach to effectively engage prospects and build a strong pipeline.
  • Performance Optimization: Continuously refine outreach techniques and adopt best practices to enhance prospecting success.

Requirements

  • Industry Knowledge: at least 1 year in an SDR, staffing, or related sales role, ideally within B2B SaaS, CRM, or automation software.
  • Proven Track Record: Demonstrated success in generating leads, meeting or exceeding KPIs, and helping drive revenue growth.
  • CRM and Sales Tools: Proficiency in CRM software and experience with prospecting tools (Sales Navigator, Outreach.io, etc.).
  • Understanding of Low-Code & CRM Trends: Familiarity with low-code development and CRM software, with an understanding of how these technologies impact businesses.

Key Skills

  • Communication & Interpersonal Skills: Excellent written and verbal communication skills to effectively engage C-level executives and decision-makers.
  • Prospecting Techniques: Skilled in cold calling, email campaigns, and leveraging social media platforms like LinkedIn for prospecting.
  • Analytical Mindset: Ability to analyze data, evaluate prospect engagement metrics, and adjust strategies based on insights.
  • Time Management & Organizational Skills: Proven ability to handle multiple accounts, leads, and follow-ups simultaneously.
  • Strategic Thinking: Ability to understand client needs and pain points, positioning Creatio’s value proposition effectively.

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