Sales Development Representative
for each heading. Use - for lists. Use
for prose.
We must not repeat job title as heading. No Job ID. Remove boilerplate like "Are you a go-getter..." etc? That's part of intro; we keep substantive info. We'll need to preserve all substantive information; not invent or summarize away detail. We'll need to keep details like "identifying, sourcing, and nurturing new business opportunities within the Mid-market and Enterprise, specifically focused on Security, AI and other IT solutions." etc.
We'll craft About the role paragraph summarizing the role description but must preserve all substantive info; we can't omit details. However we can combine sentences but must keep all info. It's tricky: we must preserve ALL substantive information; do NOT invent or summarize away detail. That means we cannot omit any detail; we can rephrase but must keep all facts. Probably acceptable to rewrite but keep same meaning. We'll try to keep all points.
Let's extract substantive info:
Intro: "Are you a go-getter with a passion for AI and technology? Do you thrive in a fast-paced environment and love the thrill of creating new opportunities? If so, we've got the perfect opportunity for you! As a Sales Development Representative at Coretek, you'll be responsible for identifying, sourcing, and nurturing new business opportunities within the Mid-market and Enterprise, specifically focused on Security, AI and other IT solutions. You'll use your strong consultative selling skills to prospect and qualify leads. But that's not all! You'll also position the value of Coretek's services and products, schedule and lead calls for prospective clients, and educate and guide prospects through the sales cycle. You'll be a key player in executing our new business, AI sales strategy and advancing our company's values, culture, and vision for the future. This is a top-of-the-funnel sales development role focused on net-new logo acquisition and generating qualified meetings for our Sales Executive team through outbound prospecting. Most of your time will be spent creating new opportunities through cold calling, email, LinkedIn, and strategic outreach, while also following up on qualified inbound leads. So, if you have at least one year of experience in Sales Development and outbound prospecting, exceptional consultative selling skills, and a desire to succeed in technology sales, we want to hear from you! Prior experience prospecting within the IT industry is a plus. Join our diverse, inclusive, and high-performing team, and let's drive those opportunities together! Sound like you? Apply today! Want more details? Read on."
Then "In this role, you'll get to:" list bullet points.
Then "Requirements We are looking for people who:" list.
Then later: "If you're looking to build a long-term career in technology sales, Coretek provides structured development, Microsoft certifications, mentorship, and a clear path toward a Sales Executive position."
Then Benefits paragraph.
We need to ensure we don't lose any detail.
We'll create About the role paragraph that includes all info from intro and maybe the "In this role, you'll get to:" as responsibilities list.
Better: About the role: include the introductory paragraph describing role and purpose. Then Responsibilities: list the bullet points from "In this role, you'll get to:" plus maybe other duties mentioned earlier (identifying, sourcing, nurturing, etc.) but those are covered.
We'll need to ensure we don't duplicate.
Let's list responsibilities from the bullet list:
- Proactively seek out and engage potential clients to build a robust pipeline of new business opportunities, focusing on acquiring new customer logos that align with our target market
- Represent one of the industry's leading AI, Security, and Cloud organizations while helping customers solve their most complex technology challenges
- Be responsible for prospecting and qualifying leads, making 150+ outbound calls per day to uncover pain points, challenges, and qualified opportunities
- Research target accounts and develop strategic outreach plans to engage key stakeholders and executive-level decision makers
- Engage executive-level decision makers to uncover business goals to determine if Coretek's solutions can be a strategic investment for their business growth
- Meet or exceed monthly and quarterly lead generation targets, focusing on acquiring new logos and expanding our market presence
- Partner with Sales, Marketing and our Consulting & Architecture teams to execute AI sales strategy as the company introduces enhancements to existing AI solutions and/or releases new AI services
- Bring your thinking, strategies, and ideas to advance our company's values, unique culture, and vision for the future
- Work with industry-leading sales technologies including Salesforce, Outreach, ZoomInfo, Microsoft Copilot, and Orum to identify prospects, manage outreach, and build pipeline
- Meet or exceed key performance metrics including outbound activity, qualified meetings held, and sales accepted opportunities
- Engage as your unique self in a diverse, inclusive, and high-performing team
- Continuously expand your expertise through structured development, mentorship, and Microsoft certifications
- Grow your career with a clearly defined path into a Sales Executive role and future sales leadership opportunities
Also earlier responsibilities: identifying, sourcing, nurturing new business opportunities within Mid-market and Enterprise focused on Security, AI and other IT solutions; using consultative selling skills to prospect and qualify leads; positioning value of Coretek's services and products; schedule and lead calls for prospective clients; educate and guide prospects through sales cycle; key player in executing new business, AI sales strategy and advancing company's values, culture, vision; top-of-funnel role focused on net-new logo acquisition and generating qualified meetings for Sales Executive team through outbound prospecting; most time spent creating new opportunities through cold calling, email, LinkedIn, strategic outreach, while also following up on qualified inbound leads.
We should include those as responsibilities too, but many are similar to bullet list. We'll combine to avoid duplication but ensure all details present.
We'll create a responsibilities list that includes all unique items.
Now Requirements list: from "Requirements We are looking for people who:" bullet points:
- Have at least one year of experience in Sales Development (SDR/BDR), business development, or outbound prospecting.
- Prior experience prospecting within the IT industry is a plus
- Demonstrated ability to build pipeline through cold calling, email, and LinkedIn prospecting
- Have the desire and commitment to do what it takes to be successful in AI sales
- Have a positive outlook and a strong ability to take responsibility for their successes and failures
- Have exceptional prospecting skills
- Exceptional presentation, interpersonal, and communication skills, both written and verbal
- Ability to think critically, strategically, and tactically with solid attention to detail in a high-energy, fast-paced environment
- Are Top Producers in their current role
- Have a sharp focus on their goals and a belief that their daily, weekly, and monthly activities will help achieve them
- Are proactive in uncovering and solving their gaps and raising their skill level
- Are willing to make 150+ calls a day to drive net new opportunities
Also later: "If you're looking to build a long-term career in technology sales, Coretek provides structured development, Microsoft certifications, mentorship, and a clear path toward a Sales Executive position." That's more about benefits/development; could go under Benefits or maybe a separate section but we have Benefits section already. We'll include that in Benefits.
Benefits paragraph: "Coretek offers a comprehensive suite of Health Benefits, flexible PTO, 401K and an amazing and energizing workplace culture that is rich with opportunities for professional growth and development."
Also we have mention of structured development, Microsoft certifications, mentorship, clear path to Sales Executive role (already in responsibilities list). We'll include those in Benefits as well.
We must not create Pay or Schedule sections.
Now produce HTML:
About the role
...
Responsibilities
- ...
...
Requirements
- ...
...
Benefits
- ...
...
Make sure no extra text.
Let's craft About the role paragraph preserving all details from intro and maybe the top-of-funnel description.
We'll write:
As a Sales Development Representative at Coretek, you will be responsible for identifying, sourcing, and nurturing new business opportunities within the Mid‑market and Enterprise, specifically focused on Security, AI and other IT solutions. You will use strong consultative selling skills to prospect and qualify leads, position the value of Coretek’s services and products, schedule and lead calls for prospective clients, and educate and guide prospects through the sales cycle. You will be a key player in executing the new business, AI sales strategy and advancing the company’s values, culture, and vision for the future. This top‑of‑the‑funnel role focuses on net‑new logo acquisition and generating qualified meetings for the Sales Executive team through outbound prospecting. Most of your time will be spent creating new opportunities via cold calling, email, LinkedIn, and strategic outreach, while also following up on qualified inbound leads. To succeed, you should have at least one year of experience in Sales Development and outbound prospecting, exceptional consultative selling skills, and a desire to succeed in technology sales; prior experience prospecting within the IT industry is a plus. You will join a diverse, inclusive, and high‑performing team and help drive those opportunities together.
That covers intro plus some requirements but we should not include requirements in About the role; but it's okay to mention experience needed? Might be considered requirement. Better keep About the role purely descriptive of role, not requirements. However we included experience requirement; that might be considered requirement. To be safe, we can omit that sentence from About the role and keep it in Requirements. Let's adjust About the role to not include experience requirement.
Rewrite About the role:
As a Sales Development Representative at Coretek, you will be responsible for identifying, sourcing, and nurturing new business opportunities within the Mid‑market and Enterprise, specifically focused on Security, AI and other IT solutions. You will use strong consultative selling skills to prospect and qualify leads, position the value of Coretek’s services and products, schedule and lead calls for prospective clients, and educate and guide prospects through the sales cycle. You will be a key player in executing the new business, AI sales strategy and advancing the company’s values, culture, and vision for the future. This top‑of‑the‑funnel role focuses on net‑new logo acquisition and generating qualified meetings for the Sales Executive team through outbound prospecting. Most of your time will be spent creating new opportunities via cold calling, email, LinkedIn, and strategic outreach, while also following up on qualified inbound leads. You will join a diverse, inclusive, and high‑performing team and help drive those opportunities together.
Now Responsibilities list: combine bullet list plus earlier duties not covered.
Let's create list items:
- Proactively seek out and engage potential clients to build a robust pipeline of new business opportunities, focusing on acquiring new customer logos that align with the target market
- Represent one of the industry's leading AI, Security, and Cloud organizations while helping customers solve their most complex technology challenges
- Be responsible for prospecting and qualifying leads, making 150+ outbound calls per day to uncover pain points, challenges, and qualified opportunities
- Research target accounts and develop strategic outreach plans to engage key stakeholders and executive‑level decision
for prose. We must not repeat job title as heading. No Job ID. Remove boilerplate like "Are you a go-getter..." etc? That's part of intro; we keep substantive info. We'll need to preserve all substantive information; not invent or summarize away detail. We'll need to keep details like "identifying, sourcing, and nurturing new business opportunities within the Mid-market and Enterprise, specifically focused on Security, AI and other IT solutions." etc. We'll craft About the role paragraph summarizing the role description but must preserve all substantive info; we can't omit details. However we can combine sentences but must keep all info. It's tricky: we must preserve ALL substantive information; do NOT invent or summarize away detail. That means we cannot omit any detail; we can rephrase but must keep all facts. Probably acceptable to rewrite but keep same meaning. We'll try to keep all points. Let's extract substantive info: Intro: "Are you a go-getter with a passion for AI and technology? Do you thrive in a fast-paced environment and love the thrill of creating new opportunities? If so, we've got the perfect opportunity for you! As a Sales Development Representative at Coretek, you'll be responsible for identifying, sourcing, and nurturing new business opportunities within the Mid-market and Enterprise, specifically focused on Security, AI and other IT solutions. You'll use your strong consultative selling skills to prospect and qualify leads. But that's not all! You'll also position the value of Coretek's services and products, schedule and lead calls for prospective clients, and educate and guide prospects through the sales cycle. You'll be a key player in executing our new business, AI sales strategy and advancing our company's values, culture, and vision for the future. This is a top-of-the-funnel sales development role focused on net-new logo acquisition and generating qualified meetings for our Sales Executive team through outbound prospecting. Most of your time will be spent creating new opportunities through cold calling, email, LinkedIn, and strategic outreach, while also following up on qualified inbound leads. So, if you have at least one year of experience in Sales Development and outbound prospecting, exceptional consultative selling skills, and a desire to succeed in technology sales, we want to hear from you! Prior experience prospecting within the IT industry is a plus. Join our diverse, inclusive, and high-performing team, and let's drive those opportunities together! Sound like you? Apply today! Want more details? Read on." Then "In this role, you'll get to:" list bullet points. Then "Requirements We are looking for people who:" list. Then later: "If you're looking to build a long-term career in technology sales, Coretek provides structured development, Microsoft certifications, mentorship, and a clear path toward a Sales Executive position." Then Benefits paragraph. We need to ensure we don't lose any detail. We'll create About the role paragraph that includes all info from intro and maybe the "In this role, you'll get to:" as responsibilities list. Better: About the role: include the introductory paragraph describing role and purpose. Then Responsibilities: list the bullet points from "In this role, you'll get to:" plus maybe other duties mentioned earlier (identifying, sourcing, nurturing, etc.) but those are covered. We'll need to ensure we don't duplicate. Let's list responsibilities from the bullet list: - Proactively seek out and engage potential clients to build a robust pipeline of new business opportunities, focusing on acquiring new customer logos that align with our target market - Represent one of the industry's leading AI, Security, and Cloud organizations while helping customers solve their most complex technology challenges - Be responsible for prospecting and qualifying leads, making 150+ outbound calls per day to uncover pain points, challenges, and qualified opportunities - Research target accounts and develop strategic outreach plans to engage key stakeholders and executive-level decision makers - Engage executive-level decision makers to uncover business goals to determine if Coretek's solutions can be a strategic investment for their business growth - Meet or exceed monthly and quarterly lead generation targets, focusing on acquiring new logos and expanding our market presence - Partner with Sales, Marketing and our Consulting & Architecture teams to execute AI sales strategy as the company introduces enhancements to existing AI solutions and/or releases new AI services - Bring your thinking, strategies, and ideas to advance our company's values, unique culture, and vision for the future - Work with industry-leading sales technologies including Salesforce, Outreach, ZoomInfo, Microsoft Copilot, and Orum to identify prospects, manage outreach, and build pipeline - Meet or exceed key performance metrics including outbound activity, qualified meetings held, and sales accepted opportunities - Engage as your unique self in a diverse, inclusive, and high-performing team - Continuously expand your expertise through structured development, mentorship, and Microsoft certifications - Grow your career with a clearly defined path into a Sales Executive role and future sales leadership opportunities Also earlier responsibilities: identifying, sourcing, nurturing new business opportunities within Mid-market and Enterprise focused on Security, AI and other IT solutions; using consultative selling skills to prospect and qualify leads; positioning value of Coretek's services and products; schedule and lead calls for prospective clients; educate and guide prospects through sales cycle; key player in executing new business, AI sales strategy and advancing company's values, culture, vision; top-of-funnel role focused on net-new logo acquisition and generating qualified meetings for Sales Executive team through outbound prospecting; most time spent creating new opportunities through cold calling, email, LinkedIn, strategic outreach, while also following up on qualified inbound leads. We should include those as responsibilities too, but many are similar to bullet list. We'll combine to avoid duplication but ensure all details present. We'll create a responsibilities list that includes all unique items. Now Requirements list: from "Requirements We are looking for people who:" bullet points: - Have at least one year of experience in Sales Development (SDR/BDR), business development, or outbound prospecting. - Prior experience prospecting within the IT industry is a plus - Demonstrated ability to build pipeline through cold calling, email, and LinkedIn prospecting - Have the desire and commitment to do what it takes to be successful in AI sales - Have a positive outlook and a strong ability to take responsibility for their successes and failures - Have exceptional prospecting skills - Exceptional presentation, interpersonal, and communication skills, both written and verbal - Ability to think critically, strategically, and tactically with solid attention to detail in a high-energy, fast-paced environment - Are Top Producers in their current role - Have a sharp focus on their goals and a belief that their daily, weekly, and monthly activities will help achieve them - Are proactive in uncovering and solving their gaps and raising their skill level - Are willing to make 150+ calls a day to drive net new opportunities Also later: "If you're looking to build a long-term career in technology sales, Coretek provides structured development, Microsoft certifications, mentorship, and a clear path toward a Sales Executive position." That's more about benefits/development; could go under Benefits or maybe a separate section but we have Benefits section already. We'll include that in Benefits. Benefits paragraph: "Coretek offers a comprehensive suite of Health Benefits, flexible PTO, 401K and an amazing and energizing workplace culture that is rich with opportunities for professional growth and development." Also we have mention of structured development, Microsoft certifications, mentorship, clear path to Sales Executive role (already in responsibilities list). We'll include those in Benefits as well. We must not create Pay or Schedule sections. Now produce HTML:
About the role
...
Responsibilities
- ... ...
Requirements
- ... ...
Benefits
- ... ...