Sales Development Representative

About the role

Position Summary As a Sales Development Representative (SDR) at Alside, you'll be the first point of contact for new prospective customers in the building materials space. This role focuses on targeted outbound outreach, lead qualification, and nurturing early-stage opportunities into sales-ready prospects. You'll use phone, email, and digital tools to drive engagement with contractors, remodelers, and builders across our markets. If you're a proactive communicator who thrives in an outbound sales environment, and you're excited about turning cold leads into warm opportunities, this is your chance to grow with a national brand making big moves!

When you join Alside, you are part of a leading exterior building products distribution business serving residential and commercial remodeling and new construction markets. We strive to provide high-quality windows, siding, metals, and other essential building products to contractors, remodelers, builders, and architects. Headquartered in Atlanta, Georgia, Alside operates more than 100 supply centers across the U.S. and is owned by Associated Materials, LLC.

Responsibilities

• Prospect new leads through outbound calls, personalized emails, LinkedIn outreach, and follow-up cadences
• Nurture early-stage leads and re-engage dormant accounts using structured sequences and personalized touchpoints
• Qualify leads based on target customer profiles, project timelines, and decision-making authority
• Schedule discovery calls and appointments for the outside sales team; ensure smooth hand-off
• Maintain accurate, up-to-date records of lead activity, notes, and status in CRM (e.g., Salesforce)
• Collaborate with sales and marketing to align messaging, campaigns, and follow-up strategies
• Monitor and report on outreach effectiveness, response rates, and conversion metrics
• Continuously improve outreach templates and nurture sequences using data and prospect feedback

Requirements

• 1 to 3 years of experience in outbound sales, inside sales, or business development
• Strong communication skills, confident on the phone and clear in writing
• Familiarity with lead engagement tools like Salesloft, Outreach, or Apollo
• Experience working in CRM systems (Salesforce preferred)
• Highly organized and self-motivated with a persistent, goal-driven mindset
• Bonus: background in construction, building products, distribution, or a trade-related industry

Pay

The pay range for this position is $60,000.