Sales Associate, Beauty (Whatnot, TikTok)

Turn your personality and passion for beauty into an on-camera opportunity as an Independent Contractor Live Selling Host. Present beauty and personal-care products through interactive livestreams on platforms such as TikTok Live, Whatnot, Instagram Live, and other social-commerce channels.

Responsibilities

• Host engaging, high-energy livestream shopping events on TikTok, Whatnot, and other social-commerce platforms.
• Demonstrate and promote cosmetics, fragrance, skincare, haircare, wellness, and personal-care products.
• Explain product features, benefits, application techniques, ingredients, scent profiles, and current promotions.
• Interact with viewers in real time by answering questions, responding to comments, and encouraging audience participation.
• Create excitement, urgency, and trust while supporting product sales and customer engagement.
• Follow prepared product information, promotional messaging, and livestream objectives.
• Collaborate with content, marketing, social media, and studio teams to prepare for scheduled livestreams.
• Remain informed about beauty trends, viral products, social-media culture, and emerging livestream techniques.
• Maintain an authentic, professional, inclusive, and brand-appropriate on-camera presence.
• Review livestream results and incorporate feedback to strengthen future presentations.

Requirements

• Energetic, personable, expressive, and comfortable speaking on camera.
• Passionate about cosmetics, fragrance, skincare, haircare, wellness, or beauty products.
• Able to communicate product information in a clear, conversational, and persuasive manner.
• Comfortable thinking quickly and responding to live audience questions.
• Familiar with TikTok, Whatnot, Instagram, YouTube, or other livestream and social-media platforms.
• Dependable, prepared, and able to arrive on time for scheduled livestream sessions.
• Able to maintain audience energy and engagement throughout a live presentation.
• Comfortable receiving coaching and adjusting presentation style based on performance feedback.
• Authentic and relatable, with the ability to build trust with different audiences.
• Available for a flexible schedule that may include daytime, evening, or weekend livestreams.

Preferred Experience

We welcome applicants with experience in any of the following areas:

• Livestream selling or social commerce
• TikTok Live or Whatnot hosting
• Beauty content creation
• Influencer marketing
• Makeup artistry or cosmetology
• Skincare or esthetics
• Fragrance sales or product education
• Brand ambassador or promotional work
• Retail beauty sales
• Television, theater, modeling, podcasting, or public speaking
• On-camera hosting or video production
• Customer engagement or consultative sales

Candidates do not need a large social-media following to be considered.

Skills

• A genuine interest in beauty and product discovery
• A strong and engaging on-camera presence
• Confidence demonstrating and discussing products
• The ability to balance entertainment with product education
• Clear verbal communication and active listening skills
• An understanding of how social content influences purchasing decisions
• The ability to create urgency without making the audience feel pressured
• A willingness to learn product details before going live

Pay

$20.00 per hour

Contractor Engagement

This opportunity is structured as an independent contractor engagement. Assignments and livestream schedules will be communicated based on campaign, studio, and business needs. Independent contractors are responsible for managing their own tax obligations and are not eligible for employee benefits.

Contractors must comply with applicable brand standards, platform requirements, confidentiality obligations, and livestream guidelines while completing assigned engagements.