Revenue Operations Mgr
About the role
At Kenco Logistics, you’re more than just a team member—you’re part of a company that values innovation, integrity, and a strong commitment to its people. As one of the leading 3PL providers in the U.S., Kenco offers a dynamic and supportive work environment where your ideas matter and your growth is a priority. With a focus on safety, sustainability, and continuous improvement, Kenco empowers employees to make a real impact in the supply chain industry while building rewarding careers. Join a company where your contributions help move the world forward—one shipment at a time.
The Revenue Operations Manager’s (ROM) primary objective is to help the organization drive profitable growth through creating and managing scalable processes that ensure best practices in full-cycle Marketing and Sales Operations from Lead Management through to closed opportunities. The role includes data entry, data analysis, basic CRM system maintenance, report & dashboards creation, as well as providing marketing automation, Lead Generation & Sales Ops support. The ROM will work cross departmentally and will engage senior management on a regular basis to support Sales Operations such as pipeline analysis, reporting and optimization.
Responsibilities
- Serve as a Subject Matter Expert (SME) and main point of contact for all Commercial requests and issues related to Salesforce HubSpot and every other integrated component of Kenco’s Technology Stack.
- Work with Demand and Lead Generation to orchestrate digital marketing acquisition and nurture programs.
- Create and maintain user access profiles and privileges, to include but not limited to, unlocking user accounts, resetting passwords, Single Sign-On (SSO), two-factor authentication, whitelisting IP addresses, transferring record ownership, deactivating access as personnel changes occur, and addressing certificate problems.
- Establish and maintain best-in-class reporting (including ad hoc reports) and dashboards capturing key metrics, to show Marketing and Sales activities, effectiveness, and business impact.
- Analyze Marketing and Sales data to develop insights and make recommendations on areas for optimization to drive business growth.
- Provide training and documentation to ensure accurate data entry into Salesforce and other integrated systems.
- Prepare data files and upload data into Salesforce using the data loader and other 3rd party tools.
- Commercial Department's point person to deploy new system functionality including the creation of custom objects, custom formulas, scalable triggers, and workflows.
- Develop and maintain training materials and train users on how to create or modify existing reports so meaningful metrics can be accessed accurately and in a timely manner.
- Troubleshoot email campaigns, workflows, approval cycles, or autoresponders that generate excessive bounced mails.
- Monitor and maintain data quality within the Marketing and Sales databases, as well as list maintenance and new data acquisitions.
- Evaluate new technologies and add-on applications