Retail Store Manager

About the role

At Fjällräven, our stores are more than places to shop: they're gateways to the outdoors. We inspire curiosity, share knowledge, and help guests feel truly at home in nature. As a Store Manager, you'll lead a high-performing team with confidence and care, creating exceptional guest experiences while driving strong business results and living our values every day.

What You'll Do

• Lead & develop a high-performing team: Recruit, train, coach, and develop a motivated team aligned with Fjällräven's values; foster an inclusive, collaborative culture built on trust, accountability, and continuous learning; set clear expectations and provide ongoing feedback through regular 1:1s and performance reviews.
• Deliver exceptional guest experiences: Model and reinforce GUIDE service standards to ensure every guest feels welcomed, informed, and inspired; drive sales conversion through knowledgeable, personalized service and strong team engagement.
• Own store operations & financial performance: Create effective schedules, oversee timecards, and ensure labor and policy compliance; manage store expenses, analyze KPIs and P&Ls, and implement strategies that drive profitable growth; ensure adherence to SOPs, safety protocols, loss prevention, and operational best practices.
• Champion product & visual excellence: Collaborate on product assortments and oversee visual merchandising to reflect brand and seasonal priorities; manage inventory lifecycle, including new product flow, markdowns, transfers, and bi-annual inventory counts.
• Build community & brand presence: Cultivate strong relationships with local organizations and partners; plan and execute brand-right community events and manage store marketing and event budgets.
• Lead sustainability in action: Embed sustainability into daily store operations, from waste reduction to energy stewardship; educate guests and team members on Fjällräven initiatives such as the Arctic Fox Initiative and Down Promise.

What Makes You a Great Fit

• At least 2 years of retail leadership experience (store manager, assistant manager, or multi-store leadership preferred).
• Proven success driving sales, managing expenses, and achieving operational goals.
• A strong track record of building positive team culture and developing others.
• Deep understanding of retail operations, including scheduling, labor planning, inventory, and compliance.
• A hands-on, solutions-oriented leadership style with excellent communication and organizational skills.
• Passion for sustainability, the outdoors, and the Fjällräven mission.

Compensation

$70,000–$74,000 annually (dependent on experience).

Benefits

• 401(k) with employer match to support your long-term financial wellbeing.
• Comprehensive health and wellness benefits, including medical, dental, and vision coverage.
• Generous paid time off to rest, recharge, and get outside.
• Product discounts and access to Fjällräven outdoor events.
• A strong commitment to sustainability, quality craftsmanship, and responsible business practices.

About Us

Fjällräven has connected people to nature since 1960. Our premium, long-lasting gear supports meaningful outdoor experiences around the world. Join a legacy rooted in sustainability, curiosity, and a deep respect for the natural world, and help inspire the next generation of outdoor explorers.