Retail Marketing Manager

About the role

We're an award-winning Australian outdoor brand (est. 1990, now in 6 countries) looking for a commercially minded marketer to lead our North American retail go-to-market strategy. You'll own the calendar from seasonal planning through in-store activation, working directly with retail partners to bring our brand to life at retail.

What you'll own

• The North America retail GTM calendar—strategy to execution across all retail channels
• Bespoke marketing plans for retail accounts—translating brand strategy into account-specific activation
• Retail merchandising, POP/POS strategy & in-store execution—working with reps and field teams to drive sell-through
• Tradeshow strategy & planning (4 shows annually)

What you'll bring

• 5–7 years owning retail, wholesale, or brand marketing initiatives end-to-end
• Track record managing retail relationships and directing field teams or agency partners
• Understanding of retail execution—from rep enablement to sell-through accountability
• Outdoor or adjacent consumer goods experience (a plus)

The role

High ownership. You'll work with a lean team. You'll set retail strategy, manage retail relationships, and ensure execution happens in-store. Comfortable in a scrappy environment.

Pay

$95K–$125K + full benefits, gear allowance & wellness stipend

Schedule

Hybrid: 3 days in office (Broomfield, CO) / 2 days home

Why STS

Our mission is to help people adventure with confidence. Your work directly impacts how retailers represent our brand and how customers experience our products at shelf. If you're passionate about outdoor gear and want to build something real in retail marketing, we'd love to hear from you.