Retail Marketing Associate 2
Garmin · Olathe, KS · 3 wk ago
Business DevelopmentFull-time
About the role
We are seeking a full-time Retail Marketing Associate 2 at Garmin's U.S. headquarters in the Greater Kansas City area. In this role, you will be responsible for partnering with various sales and marketing leadership to develop point-of-sale (POS) and/or in-store marketing materials for global distribution that help consumers to easily locate products, understand the product’s features and benefits, and result in sales and revenue.
Essential Functions
- Fully understands assigned retail account strategies, objectives, store requirements and logistics, and fully leverages the available in-store marketing opportunities while remaining on budget
- Demonstrates knowledge pertaining to critical timeline path including concept development, facilitates internal/external program approvals, and oversees production/implementation of materials in stores
- Ensures Garmin’s products/services are presented in a manner that is consistent with Garmin’s global brand requirements
- Ensures a cohesive campaign experience between customers in store and online solutions
- Works closely with internal cross-functional teams to execute the programs on time, within budget and ensures they are dealer compliant
- Works closely with external merchandising suppliers and their manager to co-develop concepts, approve marketing materials, negotiate costs, and ensure accurate, on-time, quality materials
- Fully knowledgeable regarding the retail landscape for assigned retail accounts and conducts retail market tours, shares findings, proposes incremental business opportunities and takes corrective actions when needed
- Affords assistance with onsite meetings/conference calls for assigned retail accounts with their Manager, Sales Director and/or Sales Manager
- Attends sales meetings, trade shows or promotional events as needed
Basic Qualifications
- Bachelor’s Degree in Marketing, Communications, Advertising, Business, Project Management or related field OR equivalent experience
- Minimum of 2 years’ work experience in marketing, operations and/or project management
- Demonstrates proficient use and knowledge of marketing and project management tools
- Ability to create/maintain cohesive relationships with customers, suppliers, and Garmin associates
- Demonstrated strong and effective verbal, written, presentation, and interpersonal communication skills
- Demonstrated proficiency in Microsoft Office, SharePoint, Jira, Tableau and Oracle or related software
- Must possess the ability to bend, twist and lift up to 55 pounds while using safe lifting techniques